The Golden Gate Bridge seen from Baker Beach on a sunny day in San Francisco

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15 of the Top-Rated Sunset Cruises Per Viator TravelersThe world’s best sunset cruises promise unforgettable views, from city skylines to amber-hued seascapes.Read more

Zoë Smith10 min read

Visiting San Francisco for the First Time? Here’s What To See and DoEnjoy essential Bay Area sightseeing with this SF itinerary for beginners. Read more

Jen Rose Smith7 min read

Waves crash against rocks beneath the Golden Gate Bridge in San Francisco, California.

8 of the Best Neighborhoods in San Francisco and How To VisitCompact by American standards, San Francisco is full of charming, walkable neighborhoods. These are the best.Read more

Gianmaria Franchini5 min read

San Francisco's eclectic cityscape beneath a pink sky.

The 9 Best Places To See California’s Wildflowers This SpringTake a walk on the wild side at these California wildflower spots. Read more

Jacqueline Kehoe7 min read

Fields of orange poppies with a dirt path in the Antelope Valley of Southern California.

10 of the World’s Best Experiences for Car Lovers, According to Viator TravelersBucket list trips for car lovers don’t get much better than these, from Monaco to Las Vegas. Read more

Sanam Yar8 min read

A purple car sits in front of the city scenery in Florence, Italy.

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The beats and hippies who once cemented San Francisco as the place for 1960s counterculture in the United States have moved on—replaced by yuppies and techies—but San Francisco is still a place to wear flowers in your hair. Today, its world-class parks and museums, walkable neighborhoods, and popular waterfront complete this West Coast city's transformation from a Spanish-era settlement to gold rush frontier-town to cutting-edge metro.

Read the latest San Francisco travel guides, trip ideas, and articles from Viator’s travel insiders, a community of writers and locals who’ve been all over the world to help travelers find and experience the best things to see and do.