Top Memphis Cultural Tours

Follow in the footsteps of musical legends, such as Louis Armstrong, Muddy Waters, and B.B. King, on this walking tour of Beale Street in downtown Memphis. Your guide knows the ins and outs of the street—said to be where blues began—ensuring you won't miss a beat of its storied past. Pass by highlights including Lansky Brothers, where Elvis Presley was known to shop, as well as the more-than-100-year-old A. Schwab General Store.

Our tour will take you through the heart of Memphis, exploring the intertwined stories of civil rights, segregation, and the unifying power of music that shaped this remarkable city. Go at your own pace, our smartphone guided tours is location aware and plays as you walk automatically. Stop and grab a drink, or chicken at Gus's, then continue anytime. It's infused with music to set the theme. The tour never expires. And listen again anytime after the on location tour.

Beale Street. The home of the Blues. The birthplace of Rock and Roll. It’s one of the most iconic streets in America. This is a location aware tour on our walking tour app. Go at your own pace, anytime. This tour never expires. And after taking the tour on location, listen to the remote version anytime to relive the tour. The tour is professionally narrated and infused with music to set the mood. You'll see this historic street and hear the tales of the legends that tore it up and made music history. You’ll hear about Elvis, BB King, The father of Blues W.C. Handy, The mayor of Beale Street Rudy Williams and so many more. Along the way I’ll take you to the best spots to eat, drink and take in a live show.

Explore the vibrant history of Memphis with a self-guided walking tour of Beale Street, the birthplace of the blues. Meander through this iconic area, where music and culture intertwine beneath neon lights. Discover significant landmarks such as the Beale Street Baptist Church and the Withers Collection Museum & Gallery, showcasing the rich African American heritage and civil rights history. Visit A. Schwab, the oldest general store, and the historic W.C. Handy Home and Museum that honors the 'Father of the Blues.' The tour culminates at the Memphis Rock ’n’ Soul Museum and the Memphis Music Hall of Fame, celebrating the evolution of music that resonates through this legendary street. - Self-guided tour allows for exploration at your own pace - Discover iconic locations like Beale Street Baptist Church and A. Schwab - Learn about legendary musicians and civil rights figures shaped Memphis - Visit modern landmarks including the Memphis Rock ’n’ Soul Museum

The Memphis Beale Street Discovery Walk is a self-guided adventure right on your phone, blending iconic landmarks with playful clues that lead you from one story to the next. This is a self-guided digital experience accessed from your phone via a link and password provided after booking. Start in the heart of Beale Street, where neon lights and blues clubs tell the city’s musical tale, then follow your path past legendary stops like B.B. King’s Blues Club, A. Schwab’s century-old emporium, Silky O’Sullivan’s goats, and the Elvis statue. Along the way, short clues keep you guessing while rich stories bring Memphis to life in a way that feels fun, personal, and unforgettable. The best part? You control the pace. Linger at a club for live music, stop for a snack, or breeze through the sights — the mystery stays with you until the final reveal at the historic Peabody Hotel, home of the world-famous ducks. It’s part scavenger hunt, part storytelling journey, and all Memphis!

Are you looking for a way to see Memphis without joining a tour group? On this self-guided tour, you'll discover where to find the best beats, BBQ and brews in town. Many visitors to Bluff City think of its historic woes in the 1970s and 1980s, during the height of the Civil Rights Movement, when the inner city was rife with riots and looting. But Memphis is on the rebound, and on this walking tour, I’ll share how the city is reclaiming its spot as the cultural hub of the Delta blues, brews, and BBQ. You'll walk from Central Station Memphis, through the downtown area and the historical Beale Street Entertainment District, home of the Blues. Along the way, Phil, a tour producer and working actor, will show you opulent theatres, skyscrapers, churches, and monuments, including Orpheum Theatre, The Peabody Memphis Hotel, Tennessee Club and the National Civil Rights Museum.

The Mojo Tour is a unique, high-energy musical tour of Memphis, a city that’s given the world three great genres of popular music: blues, rock ‘n’ roll, and sweet Southern soul. Led by professional Beale Street musicians and featuring live music, comedy, history, and storytelling, the tour brings this famed musical heritage to life on the nation’s only music bus. Along the way you’ll see such famous landmarks as Sun Studio, Beale Street, Stax Studio, the Lorraine Motel, Cotton Row, Peabody Hotel, Overton Park, and the early homes of Elvis and B.B. King. It’s no accident that legends like Elvis, Johnny Cash, BB King and Otis Redding all got their start in the city known as the Home of the Blues: find out how it all went down on this entertaining tour of Memphis’ greatest hits.

Discover Memphis’ rich history, musical heritage, and Southern cuisine on this comprehensive “best of Memphis” tour. Take in all the highlights of downtown Memphis, from the Blues bars of Beale Street and historic Victorian mansions, to the site where Martin Luther King Jr. was assassinated and one of Elvis’ early apartments. Get insight into the city's amazing heritage at the The National Civil Rights Museu, site of the assassination of Dr. Martin Luther King, Jr. After visiting the museum of choice, you'll be driven safely back to Beale St., or to the Memphis Riverboat to enjoy a scenic cruise on the Mississippi River.

Explore the city of Memphis through the lens of the Civil Rights Movement during this driving sightseeing tour. See key landmarks and monuments that are important to African-American history such as Slave Haven, the National Civil Rights Museum, and Beale Street. Listen to engaging commentary about the history of the area from periods of slavery to the civil rights movement to present-day.

Memphis holds rich music and cultural history that can be tricky to navigate alone. Take the mystery out of your visit by exploring with a local on a private walking tour. This personalized tour allows you to discover the exterior of monuments, including museums, while learning about the city’s history and culture. If you wish to include a museum visit, your guide can customize the itinerary to fit your interests—just let us know in advance. Your guide contacts you beforehand to understand your preferences, ensuring you see the places you truly want to experience. Perfect for families, solo travelers, or couples, this tour offers insider knowledge, hidden gems, and a deeper connection to Memphis.

Memphis’ music scene is legendary, and the city’s most famous musical icon has to be Elvis Presley. On this private walking tour, explore the city in the footsteps of Elvis, and visit sites such as his childhood home and the studio where he signed his first contract. After lunch (own expense) at a local diner, transfer by Uber with your guide to Graceland, and discover the star’s lavish mansion on a guided tour.

Memphis is renowned for its musical legacy, as well as its rich history and heritage. With this walking tour, enjoy a comprehensive introduction to the southern Tennessee city. Stroll down Beale Street, the home of Blues music; admire views along the Mississippi River; and look out for the famous Peabody Ducks. Finally, learn more about Memphis' history at the National Civil Rights Museum and see the Lorraine Motel where Dr. Martin Luther King was assassinated.

See the highlights of Memphis and learn about the city in a deeper way than you could on your own on a city tour. Get your bearings as you pass by key landmarks or upgrade to a package that includes a ride on a riverboat and or a visit to Sun Studio, where Elvis Presley recorded his first song.

Drive past the Mississippi River, grand Victorian homes, and cultural landmarks on this narrated tour of Memphis, which takes you beyond the city’s obvious sights. A tour of the legendary Sun Studios, where artists such as Johnnie Cash and Elvis Presley recorded their music is also included as is round-trip transportation from your downtown Memphis hotel.

Experience Memphis on this all-inclusive tour! Visit Beale Street, the Lorraine Motel, and the Mississippi River. Enjoy a BBQ tasting and explore iconic sites like the Rock 'n' Soul Museum or Edge Motor Museum. Discover the history behind the city’s landmarks and immerse yourself in Memphis’ unique culture.

Trace Memphis' history, from the Civil War to modern-day, on this guided walking tour. Learn about the history of this rowdy blues, soul, and rock ‘n’ roll river town, and visit many of the city’s top attractions—Beale Street and sections of the Mississippi River among them. Experience, too, a time-honored Memphis tradition: Peabody Hotel's March of the Ducks.

Just arrived in Memphis? Start your visit with a relaxed 60-minute downtown orientation. Instead of a traditional history tour, this experience is designed to help you get your bearings, see the city's most recognizable landmarks, and understand how everything connects, from Beale Street and the Mississippi River to South Main and the National Civil Rights Museum. Along the way, you'll get helpful local tips on where to eat, where the music happens, and how to easily explore the city on your own. You'll also spot the Elvis status many visitors miss and hear about the historic Arcade Restaurant, where Elvis loved his peanut butter and banana sandwich. The experience concludes at the Peabody Hotel in time to see the famous Peabody Ducks. Guests also receive access to a self-guided Beale Street experience that explores the music history and iconic spots along this legendary street. It's a great way to explore more of Beale Street later at your own pace.

Just arrived in Memphis? Start your visit with a relaxed 60-minute downtown orientation. Instead of a traditional history tour, this experience is designed to help you get your bearings, see the city's most recognizable landmarks, and understand how everything connects, from Beale Street and the Mississippi River to South Main and the National Civil Rights Museum. Along the way, you'll get helpful local tips on where to eat, where the music happens, and how to easily explore the city on your own. You'll also spot the Elvis status many visitors miss and hear about the historic Arcade Restaurant, where Elvis loved his peanut butter and banana sandwich. The experience concludes at the Peabody Hotel in time to see the famous Peabody Ducks. Guests also receive access to a self-guided Beale Street experience that explores the music history and iconic spots along this legendary street. It's a great way to explore more of Beale Street later at your own pace.

Music wasn’t invented in Memphis, but some of the best songs were written in these city streets. Johnny Cash, Elvis Presley, B.B. King, and plenty more iconic musicians rocked Memphis over the last century, and this walking tour is your private history lesson. Learn about W.C. Handy, Sam Phillips, and other artists who influenced the music industry. This private tour includes a full-day trolley pass and tickets to the Rock n’ Soul Museum.