Top Madison Tours, Sightseeing & Cruises

Highway 61 runs the length of Lake Superior's North Shore, and without local knowledge, the best waterfalls and overlooks are easy to drive past. This GPS-enabled, app-based audio tour guides you as you drive, pinpointing sights such as Gooseberry Falls and the Glensheen mansion. Cell service drops out along much of this road, so the whole tour works offline too.

Make the most of your visit with the help of a guide who’ll take you to see some of the best of Madison by bike. Whether you want to get the lay of the land when you arrive in town for the first time, or you’re a local looking to learn more about the history of your city, this informative tour has something for everyone.

Madison's original ghost tour. This haunted history walking tour of Madison’s historic Capitol Square will give you a unique perspective on the history of the city. Your guides are expert storytellers who will let you in on the ghost stories, urban legends, and paranormal activity that are sprinkled throughout Madison’s past. This is an outdoor walking tour, so please check the weather before coming and dress accordingly. The tour runs in cold temperatures and light rain. Please wear walking shoes and dress appropriately for walking around outside.

Ready to uncover Madison’s spookiest secrets? Join us for a thrilling and fun walking ghost tour through the city’s most haunted historic spots! Led by expert local guides—Madison’s official haunted history gurus—you’ll hear real, chilling tales of the city’s dark past and the spirits that still roam today. Explore iconic sites and hidden gems on Madison’s #1 guided ghost tours and haunted pub crawls. Experience spine-tingling stories nightly, revealing centuries of wicked history and visits to haunted buildings and bars. Wander haunted streets after dark and discover local legends, from infamous witch trials to scandalous tragedies. Learn why Madison is one of America’s most haunted cities as you stroll through its historic district. Tours cover about a mile of ghostly ground, showcasing authentic tales and deep connections to the eerie past. Get ready for a hair-raising adventure on this captivating journey through Madison’s haunted history!

Travel between two lake-side terraces and enjoy some of Wisconsin's best cultural sites along the way with this self-guided and self-paced walking tour! • Visit some of Madison historically rich architectural gems such as the State Capitol, Der Rathskaller, Bascomb Hill, Memorial Union and much more • Hear from producer Frank Burge, an award-winning writer, essayist and midwestern local • Do it all in an hour or linger at stops along the way with complete control over when you start and finish • Get unlimited use before your booking date and after it • Use the virtual tour option at home Once you’ve booked, you’ll receive a ticket with instructions and a unique code listed under “Before You Go”. Then simply install the VoiceMap app and enter your code. The app displays directions to the starting point, and when you’re in the right place, just pop in your headphones and tap start. VoiceMap has automatic GPS playback, with turn-by-turn directions. It also works offline.

Experience the sweeter side of Wisconsin's capital on the Madison Sweet Treats Tour, a fun and family-friendly walking adventure through the heart of downtown. Along the way, you'll enjoy a delicious assortment of donuts, pastries, locally inspired sweet treats, and freshly brewed coffee from some of Madison's favorite bakeries and cafés. As you stroll through the city's vibrant streets, your guide will share fascinating stories about Madison's rich history, unique culture, beautiful architecture, and thriving local food scene. You'll pass iconic landmarks, discover hidden gems, and learn what makes this lakeside city such a beloved destination for visitors and locals alike. Whether you're visiting Madison for the first time or rediscovering your hometown, this tour offers the perfect blend of incredible flavors, local history, and unforgettable memories.

Explore Madison with 3Quest Challenge! Our scavenger takes you around the city to find items and perform tasks for points. You'll use an app on your phone that will allow you to collect points! Check the rankings during and after you play to see your score and compare it to others. All our Scavenger hunts have a live remote host to help along the way. Come out and explore with us in Madison.

Get ready to dive into Madison—the city of four lakes and the ultimate college sports town! Explore its fascinating history, from its founding by James Doty to its reputation as a hub for sports fans. Admire the world’s largest granite dome, tackle riddles at the State Street Capitol Parking Garage, and discover the city’s unique ties to buffalo robes. Be sure to capture a team selfie at the iconic Wisconsin State Capitol!

Leave behind the group walking tours and explore Madison in a wilder way—via a photo scavenger hunt. Using just your smartphone, you and your crew wander from the Wisconsin State Capitol and famous State Street to the University of Wisconsin–Madison, the lakefront Union Terrace, and beyond. Along the way, complete crazy photo challenges, collect clues and points, and experience Mad City’s musical side.

Go beyond the generic city tour and make exploring Madison a fast-paced thrill with this self-guided scavenger hunt. Using just your smartphone—and communicating with your remote host—you’ll explore the city from the lakeside Memorial Union Terrace (800 Langdon St, Madison, WI 53706) and beyond, finding hints, talking to locals, solving puzzles, heading both indoors and outdoors, and racking up points to see how you stack on the leaderboard.

Skip the generic walking tours and turn exploring Madison into a fun, scavenger-hunt style adventure. Using just your smartphone, you and your crew will find clues, complete crazy challenges, and maybe even ask for a few hints from your remote guide to solve the most difficult puzzles. Playing at your pace and strategy, you’ll gain points—and see if you can top the leaderboard.

Yes, we’re biking in winter—because that's just what we do here! Don’t worry, we’ve got the tips, gear, hardy fat tire eBikes, and spirit to keep you warm and cozy as you experience the city's winter wonderland. Still feeling cold? We also have three indoor stops to warm up during the three mile bike ride! Whether you’re a seasoned winter warrior or new to the idea of winter cycling, this tour will leave you with memories of holiday magic that only Madison can provide. Check out our generous refund and weather policy on our website to see how we handle the extremes of Wisconsin winter weather. Ready for a truly unique Wisconsin Adventure? Celebrate the magic of Madison during the holiday season with a unique winter biking adventure! Embrace the season with a ride that combines holiday cheer and outdoor fun (and plenty of opportunities to warm up inside), offering a fresh perspective on Madison in winter.

Explore Madison with Wacky Walks royal scavenger hunt. In our app-based scavenger hunt, your group will participate in competitions to become the King or Queen of your group throughout the game. The active King or Queen will lead the other players to find items around the city and complete fun tasks. For every item you find and task you complete, you will receive points. The goal of Wacky Walks is to stay the King or Queen for the longest and gain as many points as you can. Take your time playing Wacky Walks, there is no time limit and you can play in any area of the city you would like. There will be a remote host that will be chatting with you during the game in case you need anything. Come be the King or Queen in Madison for the day!

Are you ready for an adrenaline rush? 'The Hunt' is an absolute sensation in the center of Madison, Wiscoinsin. For those who love strategy and action, this game is the ultimate challenge. Imagine you are immersed in a world of tension and strategy, divided into teams - the ruthless criminals and the smart police officers. The clock is ticking and the hunt begins! It's a battle that requires the teams to hide, chase and run. Every minute of the game is crucial. Are you up for the challenge? Feel the thrill of chasing or dodging! Play 'The Hunt' with your friends, family or colleagues in Madison, Wiscoinsin.

Celebrate the magic of the season this year with Holly Jolly Hunt. Holly Jolly Hunt is an app based scavenger hunt that you can play anywhere of your choosing. Explore the city and look for holiday related items, both traditional and not so traditional. Take a photo through the app to score points for your scavenger hunt team. Perform fun, holiday challenges that will bring laughter to your team. See your score on the leaderboard compared to other teams from all over. Holly Jolly Hunt is guaranteed to provide lasting holiday memories. Whether you play with friends, family, or even co-workers, Holly Jolly will put a smile on your face for the rest of the year!