Top Memphis Culture

Experience Memphis on this all-inclusive tour! Visit Beale Street, the Lorraine Motel, and the Mississippi River. Enjoy a BBQ tasting and explore iconic sites like the Rock 'n' Soul Museum or Edge Motor Museum. Discover the history behind the city’s landmarks and immerse yourself in Memphis’ unique culture.

Discover Memphis’ rich history, musical heritage, and Southern cuisine on this comprehensive “best of Memphis” tour. Take in all the highlights of downtown Memphis, from the Blues bars of Beale Street and historic Victorian mansions, to the site where Martin Luther King Jr. was assassinated and one of Elvis’ early apartments. Get insight into the city's amazing heritage at the The National Civil Rights Museu, site of the assassination of Dr. Martin Luther King, Jr. After visiting the museum of choice, you'll be driven safely back to Beale St., or to the Memphis Riverboat to enjoy a scenic cruise on the Mississippi River.

Avoid ticket lines at the Memphis Rock ‘n’ Soul Museum when you prebook your admission ticket. Learn about the history of blues, rock and soul music with the help of an included audio guide that adds depth to the museum’s exhibits. Delve into Memphis' musical legacy and learn all about the pioneers such as BB King and Muddy Waters who put Memphis on the map.

Delve into the heart of Memphis Rap & Hip Hop culture with a guided bus tour that showcases the neighborhoods, venues, and iconic landmarks that shaped the city's vibrant hip-hop scene. From historical insights to personal stories of legendary artists, this tour offers an authentic glimpse into the lives of Memphis rappers, DJs, and producers. Capture memorable moments with designated photo opportunities at key sites, and gain a deeper appreciation for the musical legacy that resonates through M-Town. This tour is perfect for music enthusiasts and those eager to learn about the cultural impact of rap in Memphis. - Guided bus tour with expert commentary on Memphis rap history - Designated photo stops at iconic rap venues and landmarks - Explore the cultural significance of hip-hop in Memphis - Designated stops at delicious local food spots

Our tour will take you through the heart of Memphis, exploring the intertwined stories of civil rights, segregation, and the unifying power of music that shaped this remarkable city. Go at your own pace, our smartphone guided tours is location aware and plays as you walk automatically. Stop and grab a drink, or chicken at Gus's, then continue anytime. It's infused with music to set the theme. The tour never expires. And listen again anytime after the on location tour.

Trace Memphis' history, from the Civil War to modern-day, on this guided walking tour. Learn about the history of this rowdy blues, soul, and rock ‘n’ roll river town, and visit many of the city’s top attractions—Beale Street and sections of the Mississippi River among them. Experience, too, a time-honored Memphis tradition: Peabody Hotel's March of the Ducks.

Visit the Memphis Music Hall of Fame to learn all about the city's legendary music history. Browse exhibits and museum displays about the musicians and artists who shaped the Memphis Sound.

Explore the darker side of Memphis history. A twilight exploration of Memphis' murderous, scandalous, fascinating past, complete with serial killers, mobsters, vengeful lovers, and compelling unsolved cases. A knowledgeable local guide will take you to the scene of some of the city's most notorious crimes. Along the way you'll learn about: -A serial killer's summer of terror -Beale Street's deadliest saloon -Georgia Tann, notorious baby thief -Memphis' coldest case -Alma Theede, the "Black Widow" of Vance Avenue -the largest jail break in Shelby County history -and more! We'll even make a special stop for custom, to-die-for cocktails at the stylish Moxy Hotel (mocktails, soda, and water also available).

Explore the heart of Memphis on this self-guided driving tour through music history. You’ll drive from Downtown Memphis to Elvis Presley’s Graceland estate, tuning into essential stories of blues, soul, and rock and roll. See the iconic Sun Studio, where legends like Elvis and Johnny Cash are recorded, stop by the Stax Museum of Soul, and even visit Aretha Franklin’s birthplace! And, of course, revisit the wild true story of Elvis Presley’s rise and fall. After booking, check your email/text to download the separate Audio Tour Guide App by Action while connected to WiFi or mobile data. Enter the password, download the tour, and enjoy it offline. Follow the audio instructions and route from the designated starting point. New, Lifetime access, no expiry. Use it anytime, on any trip, as many times as you want. This is not an entrance ticket to attractions along the route. Check opening hours before your visit.

Drive past the Mississippi River, grand Victorian homes, and cultural landmarks on this narrated tour of Memphis, which takes you beyond the city’s obvious sights. A tour of the legendary Sun Studios, where artists such as Johnnie Cash and Elvis Presley recorded their music is also included as is round-trip transportation from your downtown Memphis hotel.

Tour the historic Memphis home of the Woodruff and Fontaine families. The Victorian era mansion was built in the French style and is furnished in period antiques. This is your chance to visit the past and learn what Memphis was like in the 19th century. Explore at your own pace on a self-guided tour and learn more by scanning QR codes throughout the house.

Follow in the footsteps of musical legends, such as Louis Armstrong, Muddy Waters, and B.B. King, on this walking tour of Beale Street in downtown Memphis. Your guide knows the ins and outs of the street—said to be where blues began—ensuring you won't miss a beat of its storied past. Pass by highlights including Lansky Brothers, where Elvis Presley was known to shop, as well as the more-than-100-year-old A. Schwab General Store.

See the highlights of Memphis and learn about the city in a deeper way than you could on your own on a city tour. Get your bearings as you pass by key landmarks or upgrade to a package that includes a ride on a riverboat and or a visit to Sun Studio, where Elvis Presley recorded his first song.

Visit the birthplace of Elvis from Memphis, on this guided tour with hassle-free transportation. After being picked up at your hotel, travel to Tupelo, Mississippi, the home where Elvis lived for 13 years. With a guide, tour the 2-room house built by Elvis’ father. Then, visit his elementary school, church, and soda fountain he often frequented.

Take a chilling stroll through Memphis on this haunted walking ghost tour in Memphis, where the city’s eerie history comes to life. A local storyteller will guide you through spots like Earnestine and Hazel’s—a former brothel and one of the city’s most haunted buildings—the Orpheum Theatre, and the John Alexander Austin House. Uncover spine-tingling tales and explore the darker side of downtown’s storied past.

Beale Street. The home of the Blues. The birthplace of Rock and Roll. It’s one of the most iconic streets in America. This is a location aware tour on our walking tour app. Go at your own pace, anytime. This tour never expires. And after taking the tour on location, listen to the remote version anytime to relive the tour. The tour is professionally narrated and infused with music to set the mood. You'll see this historic street and hear the tales of the legends that tore it up and made music history. You’ll hear about Elvis, BB King, The father of Blues W.C. Handy, The mayor of Beale Street Rudy Williams and so many more. Along the way I’ll take you to the best spots to eat, drink and take in a live show.

Dive into the vibrant craft beer scene in Memphis with this insider’s tour that includes VIP access to three local breweries for tastings of up to a dozen unique artisan beers. Learn about the history of each brewery and its brewing process from your beer expert guide as you sample a wide variety of microbrews. Enjoy comfortable bus transportation so you can imbibe worry-free.

Explore the vibrant history of Memphis with a self-guided walking tour of Beale Street, the birthplace of the blues. Meander through this iconic area, where music and culture intertwine beneath neon lights. Discover significant landmarks such as the Beale Street Baptist Church and the Withers Collection Museum & Gallery, showcasing the rich African American heritage and civil rights history. Visit A. Schwab, the oldest general store, and the historic W.C. Handy Home and Museum that honors the 'Father of the Blues.' The tour culminates at the Memphis Rock ’n’ Soul Museum and the Memphis Music Hall of Fame, celebrating the evolution of music that resonates through this legendary street. - Self-guided tour allows for exploration at your own pace - Discover iconic locations like Beale Street Baptist Church and A. Schwab - Learn about legendary musicians and civil rights figures shaped Memphis - Visit modern landmarks including the Memphis Rock ’n’ Soul Museum

Just arrived in Memphis? Start your visit with a relaxed 60-minute downtown orientation. Instead of a traditional history tour, this experience is designed to help you get your bearings, see the city's most recognizable landmarks, and understand how everything connects, from Beale Street and the Mississippi River to South Main and the National Civil Rights Museum. Along the way, you'll get helpful local tips on where to eat, where the music happens, and how to easily explore the city on your own. You'll also spot the Elvis status many visitors miss and hear about the historic Arcade Restaurant, where Elvis loved his peanut butter and banana sandwich. The experience concludes at the Peabody Hotel in time to see the famous Peabody Ducks. Guests also receive access to a self-guided Beale Street experience that explores the music history and iconic spots along this legendary street. It's a great way to explore more of Beale Street later at your own pace.

Explore the city of Memphis through the lens of the Civil Rights Movement during this driving sightseeing tour. See key landmarks and monuments that are important to African-American history such as Slave Haven, the National Civil Rights Museum, and Beale Street. Listen to engaging commentary about the history of the area from periods of slavery to the civil rights movement to present-day.

Memphis’ pub scene can be tricky to maneuver if you’re new to the city. Let a guide help you find the way during this haunted pub crawl as they lead you to at least three of the city’s most popular bars—while mixing in some spooky stories of ghosts, lore, and local legends, too. Plus, your guide is a real paranormal investigator and can answer any questions you may have and let you know their personal, experienced opinion.

The Memphis Beale Street Discovery Walk is a self-guided adventure right on your phone, blending iconic landmarks with playful clues that lead you from one story to the next. This is a self-guided digital experience accessed from your phone via a link and password provided after booking. Start in the heart of Beale Street, where neon lights and blues clubs tell the city’s musical tale, then follow your path past legendary stops like B.B. King’s Blues Club, A. Schwab’s century-old emporium, Silky O’Sullivan’s goats, and the Elvis statue. Along the way, short clues keep you guessing while rich stories bring Memphis to life in a way that feels fun, personal, and unforgettable. The best part? You control the pace. Linger at a club for live music, stop for a snack, or breeze through the sights — the mystery stays with you until the final reveal at the historic Peabody Hotel, home of the world-famous ducks. It’s part scavenger hunt, part storytelling journey, and all Memphis!

Memphis’ music scene is legendary, and the city’s most famous musical icon has to be Elvis Presley. On this private walking tour, explore the city in the footsteps of Elvis, and visit sites such as his childhood home and the studio where he signed his first contract. After lunch (own expense) at a local diner, transfer by Uber with your guide to Graceland, and discover the star’s lavish mansion on a guided tour.