Top Amsterdam Factory Tours

Fans of the Heineken® brand won’t want to miss the Heineken Experience, housed in the company's original brewery located in central Amsterdam. During this guided tour, learn about the company’s history and its brewing process, plus visit the tasting room for a taste of the iconic beer or a soft drink. For added fun, upgrade to include rooftop access to explore the future of brewing and enjoy another drink with views of Amsterdam. Or, opt for a rooftop-only experience with two included drinks.

The Heineken Experience and a canal cruise are two must-dos for first-time visitors to Amsterdam and this tour includes both. Start at the Heineken Experience for a self-guided tour of the former brewery. See vintage equipment and learn about the production process. After a beer tasting, head to the docks and board your sightseeing boat. The 75-minute cruise sails past canal houses, bridges, churches, and more.

Glide through Amsterdam’s canals in style and comfort aboard a 100% electric luxury boat. Enjoy a relaxed cruise past top landmarks such as the Anne Frank House and the Jordaan district, while your live guide and skipper share stories about the city’s history and culture and pour you drinks from the onboard bar (if option selected). In summer, cruise on an open boat and take in the views with a drink from the onboard bar. On colder or rainy days, stay warm and comfortable on a covered saloon boat, with blankets provided.

Learn about Amsterdam’s World War II history and gain insight into the life of Anne Frank on this small-group walking tour of the Jewish Quarter. See the Jewish Historical Museum, the Portuguese Synagogue, and the Auschwitz Monument. Learn about events such as the February Strike and the Winter of Hunger from a local perspective.

Savor the delectable cheeses from Henri Willig during a cheese-tasting event located in the center of historic Amsterdam. Enjoy a variety of cheese accompanied by mustard and cheese dip and wine or beer or soft drink. Discover how these delectable cheeses are created during the cheese tasting workshop situated in central Amsterdam. Join the Henri Willig Cheese community and gain insights into the age-old cheese-making craft amidst a genuine cheese factory environment. At Warmoesstraat, multilingual guides will introduce you to the family and present a brief film showcasing the cheese production process.

During your visit to Amsterdam’s Ripley’s Believe It or Not, don’t waste time waiting in line. Instead, book your entrance ticket to the attraction in advance and glide past lines on the day you wish to visit. Inside the museum, you’ll find a giant wooden clog exclusive to the Amsterdam location, walk through the Space Tunnel, and much more. This tour is ideal for families and ensures a stress-free experience.

The best way to explore the UNESCO-listed Amsterdam Canal Ring is indisputably by a small electric boat that can access the narrow historic canals that larger tour boats can't reach. Get a different perspective of the Dutch capital while avoiding the crowds on land during this relaxing cruise through the Red Light District, Anne Frank House, and the Skinny Bridge (depending on the route chosen). When the weather is good, enjoy an open-air boat ride as well as heated seats during the winter or bad weather.

Absorb the canal-front sights of Amsterdam on a leisurely sightseeing cruise. Take a seat in a comfortable glass-topped boat and enjoy the views as you glide along the city’s UNESCO World Heritage–listed canals and listen to the audio commentary. Kids’ tickets come with a goodie bag and a special audio commentary designed to keep them entertained.

Grab a seat at the coolest bar in Amsterdam with a ticket to the XtraCold Icebar, where everything—even the glasses—is made completely of ice. Relax first in the hip warm lounge, then slip on a provided thermal jacket for an arctic drinking adventure right in the heart of the Dutch capital. Step into the frozen world inspired by the 1596 expedition to the North Pole, featuring detailed ice sculptures and polar bears as you sip on included drinks in the ‘chilled-out’ atmosphere.

Gain admission to key institutions in the Jewish Cultural Quarter of Amsterdam, located near the Waterlooplein. Visit the Jewish Museum, Jewish Museum Junior, and Portuguese Synagogue. Learn about Jewish heritage in the Netherlands with this multi-attraction pass, which includes an audio tour with recorded commentary and a map for a self-guided tour of the old Jewish neighborhood.

Explore one of Belgium’s most incredible cities on this Bruges day trip from Amsterdam. Journey in the comfort of a coach and relax as you listen to information about the city’s sights from your guide. Have ample time to explore the churches, canals, and shops on your own, snap photos of the iconic windmills, and sample famous Belgian chocolates on this tour that showcases the best of Bruges.

As the sun goes down over Amsterdam, take in its illuminated waterfront and history on an atmospheric canal cruise. Savor a 4-course gourmet dinner with wine, beer, soft drinks as you drift past historical attractions including the Anne Frank House and the Bloemenmarkt, while listening to informative commentary. Please note only available Wed -Sat