Top Seoul Wine, Beer & Spirits

Play Korean drinking games that only locals know! Experience Korean drinking culture in the hottest nightlife area! Try Korean signature drink Somaek and Soju Bomb!

Korean alcohol is a lot more than just a green bottle of soju, which is diluted ethanol with artificial sweetener. Broadly, Korean alcohols are divided into Tak-ju (unfiltered rice wine), Cheong-ju (filtered clear rice wine) and So-ju (distilled spirit). Here, we will focus on our specialty, soju, but we can also taste other types too. Samhae soju was a beloved choice of spirit among the noble class of Joseon dynasty(1392~1894). This luxurious alcohol had caused cult following, but the making was so resource(rice)-heavy that production had to stop during famines. The current master, Hyeonjong Kim had learned and practiced for more than 10 years under master Taeksang Kim who had inherited and kept the recipe in the family. Sadly, master Taeksang Kim passed away in 2021. We will have a privilege to taste the history. *For private groups, please make a private group reservation or message me. I can make changes according to your group needs. IG: samsangchun whatzapp: +821048611810

Experience the wild side of Seoul on a pub crawl that ideal for party-goers traveling in a group or alone. A great way to make new friends from around the world, this nightlife tour includes VIP access to three bars and one club, four free drinks, and multiple discounts along the way. Plus, exploring with a guide means you'll get local insight into what's considered the party capital of Asia.

Seoul’s food scene is one of Asia’s best, but it can be difficult to know which dishes to try if you can’t speak or read Korean. This food-and-drink tour takes the guesswork out of eating your way around the South Korean capital, by introducing you to a mix of signature and secret dishes from off-the-beaten-path eateries. Food and drink aren't included, but you'll visit inexpensive eateries favored by locals.

What makes our experience different is that we go beyond simply watching a baseball game. We teach you in detail how local Koreans enjoy Korean BBQ, explain Korean baseball culture and each team’s unique characteristics, and share fun and vivid stories from locals who grew up in Seoul. This is not just a tour — it’s a true cultural experience guided by real locals.

Discover the Wonderful World of Soju! Join our Soju tasting experience and unlock all the delicious secrets of this iconic spirit. There's so much more to Soju than most people realize, and our fun, hands-on class will introduce you to the latest trends and flavors shaping the Soju market. It’s a rewarding journey for your taste buds—don't miss out!

Absolute: Seoul Pub Crawl The ORIGINAL Seoul Pub Crawl and OFFICIAL sponsor of FUN and HAPPINESS in Seoul! Join us every Friday(in ITAEWON area) and Thursday, Saturday & Sunday(in HONGDAE area) for four nights of ABSOLUTE FUN and HAPPINESS! Over 50 awesome people, like you, are joining us at every party! Socializing, dancing, and drinking are only a few of the things that you should expect from our amazing parties. Together with us, your friendly guides, and Party Animals from Korea and all around the world, you will visit 3+ bars/clubs and a final dance spot! Join us on a pub crawl and experience what Seoul nightlife has to offer while making new friends and memories. *We stay 1 hour in each bar/club and 1.5 hours at the first bar.We reach last club at 00.10AM *Group sizes may not always be the same, but our dedication to providing a fun and welcoming experience is always guaranteed! *Thursdays and Sundays can offer a more intimate pub crawl experience with smaller groups.

Come along for a unique Korean rice wine tasting, hosted by Jay, a Korean liquor sommelier, and Sam, a certified Korean alcohol brewer. Korean alcohol is so much more than just that familiar green bottle of Soju. Makgeolli, a fermented and unfiltered (thus hazy) rice wine, is widely consumed, yet poorly understood, despite its popularity. We've explored hundreds of Makgeollis across Korea, finding fantastic, flavorful bottles—many from small, local producers rarely able to reach a wider audience. Our aim is to introduce you to the best Makgeolli in each category. Our tasting takes place in a hidden backroom of a small, specialty rice wine shop. *I also offer a SOJU TASTING at a small distillery with 400 years of family history: Click my profile!

What Sets Our Class Apart At Baekusaeng Makgeolli, we are more than a brewery offering a one-day experience. We are leaders in creating makgeolli resources for brewers worldwide—through our offline classes, published book, and online courses. It has been our pleasure to teach students from all over the world, and in every class we: • Share practical brewing knowledge rooted in traditional methods, using fresh, real ingredients—not simplified shortcuts. • Train students to continue brewing at home, giving them the confidence and understanding to ferment independently after returning to their countries. • Encourage experimentation and creativity, helping each student develop their own style and expression of makgeolli. Our goal is simple but ambitious: to grow a global community of makgeolli brewers who understand the craft, respect its traditions, and continue brewing long after the class ends. Join us—and become part of the worldwide makgeolli brewing journey.

Experience Korean drinking culture the way locals do, from grilling Korean BBQ to visiting a traditional pub for Makgeolli. Learn real Korean drinking customs and games in a friendly, social setting—more than just food and drinks, it’s a cultural night out.

12 plant-based tastings & 4 drinks at Gwangjang Market, including temple-inspired food, desserts & drinks. Go beyond eating. Explore how traditional, modern & temple cuisine shaped Korean food culture and the etiquette behind it. • Taste a naturally plant-based Korean food—not a dietary alternative • Discover how Korean food and drink move together, from premium makgeolli to modern blend somaek • Explore temple-inspired dishes and traditions, from goukcha to dasik • Learn Korean table manners, and the unwritten rules of sharing, pouring, and toasting • Enjoy 12 tastings across 7 curated stalls —an opportunity to explore the quieter stories, context, and history behind each dish • Leave with a printed recap market map — a quiet guide for revisiting each stop at your own pace By the end, you will have experienced more than a series of tastings —how Korean food, drink, etiquette, and philosophy move together—subtly, but with lasting coherence.

Korean wine & spirits (sool) tasting at the Rakkojae Culture Lounge hanok, selected as one of the ‘Outstanding Hanoks of Seoul’. In-depth tasting with a Korean traditional sool sommelier. Enjoy a curated pairing with various anju, or dry snacks. This experience allows you to immerse yourself in Korean wines & spirits culture in a beautiful Hanok.

Immerse yourself in Korean culture and enjoy an authentic home-cooking experience with a local chef at her home. Enjoy a guided visit to the local market to purchase fresh ingredients, sample tasty street food snacks, and learn about typical herbs and spices. Then, get hands-on as you create a selection of popular Korean dishes and master traditional cooking techniques. Finally sit down to enjoy a ‘Hanjeongsik’ dinner including your homemade dishes, along with additional side dishes and dessert.

The class goes far beyond a simple cocktail workshop. combine Korean traditional alcohol, local market ingredients, and modern mixology to create an experience you won’t find anywhere else. Unlike typical bar classes, here you will: Taste a curated selection of Korean traditional spirits rarely found abroad Learn the cultural stories behind each ingredient and seasonal flavor Use fresh, local ingredients sourced from nearby markets Craft your own personalized Korean style cocktail with expert guidance Enjoy the experience in a cozy, atmospheric bar loved by local regulars This is not just a class it’s a cultural immersion. You won’t just drink a cocktail; you’ll understand its history, flavor roots, and the feeling behind Korean drinking culture.

This isn’t just a tasting, it’s a completely new way to experience Korean alcohol. You’ll explore a curated selection of traditional liquors from small regional breweries that are rarely found in Seoul, paired with authentic Korean dishes. Every drink is served blind, so you focus purely on flavor, aroma, and texture without any bias. As the experience unfolds, you’ll discover your personal taste while learning the stories behind each drink and the people who make them. It’s an immersive, social, and surprising journey into a side of Korean culture that most travelers never get to experience.

Learn about Korea’s culinary culture on this tasting tour of Seoul. Stroll through the streets with an expert in local cuisine, stopping at local food stalls and eateries plus a local village. Sample a variety of foods like Korean barbecue, savory pancakes, and spicy rice cake stew. Wash it all down with alcoholic beverages such as Korean rice wine and soju (distilled liquor). Your guided small-group walking tour covers plenty of ground in the bustling district of Jongno-gu, with numbers limited to 12 people.

Explore the highlights of Seoul on a full-day tour with an informative guide. Highlights include Jogyesa Temple, the Blue House, the royal guard changing ceremony at Gwanghwamun Gate, and tours of Gyeongbokgung Palace and Changdeokgung Palace, which is a UNESCO World Heritage Site. Take in traditional culture at the National Folk Museum, Insadong Antique Street, and at Namdaemun Gate and Namdaemun Market. Includes entrance fees and hotel pickup.

Learn how to make Kimchi and enjoy wine pairing with a sommelier. Taste and learn how to make four different types of Kimchi. Share the dishes you've made with your group and enjoy wine pairing with your meal. Start with a tasting. Learn about for types of Kimchi: Napa cabbage Kimchi, Baek Kimchi (White Kimchi), Radish Kimchi, and Ripened Kimchi. Take some time to cook. Decide which dish you'd like to make: Kimchi pancakes, Baek Kimchi noodles, or Radish-bacon fired rice. The dishes may vary slightly depending on the number of participants. The host's special dish, ripened Kimchi and braised pork belly will be prepared in advance by the host and served, as it can be difficult and time-consuming for beginners to cook. Operating Days / Time Monday-Friday 11:00 ~ 13: 00 / 17:00~19:00 Saturday-Sunday 11:00 ~ 13:00

Get familiar with Seoul and with Korea’s history, culture, and traditions on an introductory tour of the city that's great for first-time visitors. Check out major landmarks, including Jogyesa Temple and Gyeongbokgung Palace, National Folk Museum, N Seoul Tower, and Namsangol Hanok Village with one simple booking. Watch the changing of the guards during a stop at Gwanghwamun Gate and have the option to stop en route for lunch (at your own expense).

Most foodies visiting Korea go straight for the country's centuries-old dishes. Take your culinary adventure in a modern direction on a small-group chicken and beer nighttime tour. This adventure is perfect for travelers who want to experience Seoul's nightlife without going to clubs. You'll follow your guide to three of the Mongwon neighborhood's trendiest restaurants to taste the best chicken and beer in the city.

Learn how to cook a traditional Korean meal with help from a local during this 3-hour, small-group cooking class in Seoul. Take a short walking tour through the city as you make your way to a nearby market to pick up some ingredients to use in your recipes. Then, head over to a traditional Korean house, and learn to cook Korean dishes. Once you’ve finished in the kitchen, enjoy eating your meal with the company of your group.

This 4-hour tour takes you through different sides of Seoul life. We begin at Gyeongdong Market, one of the city’s largest traditional markets, alive with colors, herbs, and local energy. Then we stop at a very special Starbucks – once a theater, now transformed into one of the largest Starbucks in Korea, showing how old spaces can become modern landmarks. After that, we enjoy a refreshing walk along Cheonggyecheon Stream, a restored waterway that blends history and nature in the middle of the city. Finally, we end the day like a true local, with chicken & beer by the riverside. This tour is unique because it combines tradition, modern lifestyle, history, and local fun – all in just four hours.

We designed this program with a goal of maximizing direct participant experience in makgeolli making from the beginning to the end. The introduction to the traditional Korean alcohol with a storytelling (folktale) will help participants get acclimated to the experience, even if they are new to Korean culture. Lastly, we support our audience engaging in a sustainable practice through utilizing reusable items. This activity also serves as a solid team-building activity as team effort is essential in making traditional alcohol. If needed, we can also help you customize the program (location, program length, available snacks, etc.) for your group upon request.