Top Emilia-Romagna Shopping Tours

The Italian city of Parma is most famous for its gastronomic specialties—Parmesan cheese and Parma ham—but it’s also renowned for its iconic Violetta di Parma perfume, which dates back to the 18th century. With this private tour, discover Parma, the City of Perfume, as you browse the botanical flowers of Ducale Park, visit a historic perfumery, and stop by the Violetta di Parma 1930 shop and the Acqua di Parma store. During the tour, you will have the opportunity to purchase perfumes and other cosmetics.