Full-day Customizable Private Seoul Highlight Tour
Recommended by 99% of travelers
Badge of Excellence
Seoul, South Korea
- 8 to 9 hours (approx.)
- Pickup offered
- Group discounts
- Mobile ticket
- Offered in: English
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Overview
Discover the wonders of Korea's past and present on a private full-day tour of Seoul. Choose a provided itinerary, with visits to Gyeongbokgung Palace, Insadong, and Bukchon Hanok Village, or create your own. You can also rent a hanbok (traditional Korean clothing), which is perfect for photographs around the capital. Wherever you go and whatever you do, private transportation is at your disposal.
- Get the personalized experience of a private tour
- Customize the itinerary based on your personal interests
- Enjoy a traditional Korean lunch during the tour
- Relax in all-inclusive transportation around the city
What's Included
- Hotel pickup and dropoff
- English speaking Driver/tour guide
- Air-conditioned vehicle
- Entrance fee on suggestion plan
- Lunch
- Other acitivities - Except Gyeonbokgung Palace
- Hanbok Rental
Meeting and Pickup
Pickup points
Select a pickup point
Pickup details
Please add hotel information when you book! If you didn't, please as least let us know your contact including country code together not just local numbers FYI, Hotels in Seoul are available Not hotels in other cities, if you want us to pick you up there, there would be extra charge Most of hotels in Seoul are possible to pickup and drop-off sometimes, airbnb style accommodation is difficult to find and meet the tour guide, in this case, we let you know meeting place before tour date, so please give us exact contact number with national number like +62, +65 + 82,etc Then we will let you know your pickup time at the hotel
Itinerary
1
The Blue House
1 hour • Admission Ticket Free
2
Gyeongbokgung Palace
2 hours • Admission Ticket Included
3
Bukchon Hanok Village
30 minutes • Admission Ticket Free
4
Kwangjang Market
1 hour • Admission Ticket Free
5
Myeongdong Shopping Street
1 hour • Admission Ticket Free
6
Insadong
1 hour 30 minutes • Admission Ticket Free
7
N Seoul Tower
1 hour • Admission Ticket Free
Additional Info
- Confirmation will be received at time of booking
- Wheelchair accessible
- Infants must sit on laps
- Please advise any specific dietary requirements at time of booking
- Stroller accessible
- Near public transportation
- Infant seats available
- Most travelers can participate
- This is a private tour/activity. Only your group will participate
Supplied by
Cancellation Policy
You can cancel up to 24 hours in advance of the experience for a full refund.
Traveler Photos
Reviews
5.0
based on 343 reviews
Swati_A, Apr 2026
Taylor was very good and respectful. Took us around to show different spots in Seoul, with background history. Enjoyed ourselves.
Response from Host, Apr 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
charlyhajjarah, Apr 2026
Joey was an amazing guide. Both her and the driver were super helpful in curating a day for us, and made it special but stopping at all the key places we wanted to see. Super friendly and super amazing day!
Response from Host, Apr 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Dstini_W, Apr 2026
We had the best day ever. Jun was the best tour guide ever. He brought us everywhere he was the kindest ever. He answered all of our questions about the country he was so knowledgeable. If you ever are in South Korea please request Jun
Response from Host, Apr 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Jennifer_J, Apr 2026
We had a full group of 7 people - a mixture of adults, children, and grandparents for a full day of exploring Seoul. We were fortunate enough to have Wookie as our guide. His English was phenomenal and the whole day was perfect! I have booked tours in other countries and the driver usually explained in the van and did a drop off/pick up situation at each spot. Not Wookie - he joined us at each spot and walked around with us. Definitely felt like a VIP experience. His knowledge was insightful and perfectly balanced (not too long nor heavily opinionated). He was amazing with my children and my 5 year old daughter would not leave his side.
It was super helpful and efficient to hit several attractions in one day. And we were given time to explore on our own at each site. Have to give a huge shout out to Wookie for knowing great photo spots and for taking wonderful photos of our group.
Highly recommend this experience if you’re considering! Cannot praise Wookie enough.
Response from Host, Apr 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Claudia_B, Apr 2026
Vivi, the tour guide was great, she was very organized, knowledgeable and nice.
We had a great time.
Response from Host, Apr 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Min_L, Apr 2026
Huan (Juan) was such an amazing guide! I was so impressed when he proactively called the Hanbok rental shop one day before our tour to ensure that all the arrangements were in place. Throughout the tour, he also actively called ahead to the next destination to find out how long waits for rides would be, whether there were traffic jams, etc. He also showed me how to navigate Korean apps, and even sent me food recommendations after the tour. Thanks Huan for an amazing experience!
Response from Host, Apr 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
HarryThank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Eric_H, Apr 2026
Great tour for first time Seoul visitors looking to see all of the headline points of interest! Our tour guide Danny was very helpful and gave really great historical background. Strong English and Chinese speaking skills made the tour easy to understand and more impactful for us. It definitely helped that he knew a great lunch spot to boot! Highly recommend!
Response from Host, Apr 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Braelyn_F, Apr 2026
We had an amazing experience exploring Seoul with our tour guide, Taylor. From the very beginning, he was friendly, knowledgeable, and made us feel completely at ease.
Taylor thoughtfully guided us through some of Seoul’s most iconic spots, including Jogyesa Temple, Gyeongbokgung Palace, Bukchon Hanok Village, Namsan Tower, and Starfield Library. At each location, he shared interesting insights and stories that really brought the history and culture to life.
One of the highlights of the day was when he took us to a Korean BBQ restaurant... absolutely delicious and a perfect way to experience local cuisine. It was clear that Taylor put a lot of care into making sure we had an authentic and enjoyable experience.
Overall, we couldn’t have asked for a better guide. Taylor’s warmth, professionalism, and passion for Seoul made our trip truly memorable. We would highly recommend him to anyone looking for a fantastic tour!
Response from Host, Apr 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Soogyung_C, Apr 2026
Excellent Seoul highlights tour! Husband and wife duo - Young (driver) and Christine were the best!! From the moment that Christine reached out to confirm the booking, I knew we were in great hands - she created a customized tour schedule with traffic, best views and wait times in mind - which was so wonderful since we were traveling with my nine year old daughter and wanted to maximize our day. Christine is a wonderful storyteller - she went over a beyond to share the history of each location, especially at Gyeongbokgung Palace. She a took great pictures at each location in our tour - ones with the best views and less people. Young was on top of the traffic patterns and road closures to efficiently and safely get us from one point to another.
Thank you for a wonderful tour and being part of our Korea trip!!
Response from Host, Apr 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Allyson_T, Mar 2026
Taylor arrived at our hotel in the morning right on time. He was very friendly and encouraged us to ask questions. We saw the major sights in Seoul and we felt very safe with his driving skills.
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Margaret_C, Mar 2026
Very professional and flexible to adjust sights. So easy to visit many sights with car waiting each time. I would recommend 100%.
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Julie_B, Mar 2026
I had an incredible experience on my private Seoul highlights tour with Jones. He is exceptionally knowledgeable and brought the city to life with rich historical context and insights throughout the tour—it felt like I was getting a much deeper understanding of Seoul, not just seeing the sights. One of the highlights was visiting Gyeongbokgung Palace and watching the changing of the guard ceremony. It was such a memorable experience, and Jones provided great context that made it even more meaningful. Another standout moment was climbing the steps up to Seoul Tower. It’s definitely a workout with a lot of stairs, but absolutely worth it—the journey up made the views at the top even more rewarding and memorable. Jones was the perfect guide—kind, professional, and genuinely thoughtful in how he tailored the experience. I truly couldn’t have asked for a better way to explore Seoul. Highly recommend!
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Lane_A, Mar 2026
This was a great tour of the best sights in Seoul. The Gyeongbokgung Palace was particularly impressive. Our tour guide June was terrific. His English was excellant as was his knowledge of Korean history. He was able to smoothly navigate Seoul traffic and parking and greatly assisted my wife who has some mobility issues. We highly recommend the tour.
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Alice_B, Mar 2026
We had a fantastic full day tour hitting the highlights of Seoul with Jake. He was very punctual, communicated well prior to our tour and made our day easy to enjoy without worrying about how to get from place to place. He was very knowledgeable and planned the day well avoiding traffic, and hitting the sites with the best timing. He went above and beyond to consider my elderly parents to limit excessive steps and to save their energy using elevators when possible, and navigating crowded areas. I would highly recommend this tour, and ask for Jake!
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Hannah_T, Mar 2026
This tour was incredible. Our tour guide Yujin was well versed in Korean history and knew all the spots! It was our first day in Korea and we just felt so comfortable and relaxed. She took us to the palace, Myeongdung and Insadong. We were able to have a true local experience when we ate in the food market. We loved purchasing items in the market to support the local artists and merchants. You can see the pride in their handmade items. My preteens absolutely loved her. We were so happy we booked this. You get a little bit of everything on this tour!
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
John_H, Mar 2026
Michelle KimMiSun was a very knowledgeable and considerate guide. A great sense of humor, and always concerned for the comfort and needs of her clients. Highly recommended
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Albertus_A, Mar 2026
Our tour guide Jung is very helpful, accommodating, and knowledgeable, giving us a memorable experience in Seoul.
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
HirviE, Mar 2026
Joey was a wonderful guide who was knowledgeable and great with our children. The tour was well organized and coordinated with our driver. We had time to customize the tour and get to see all the sites on our list.
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Debra_I, Feb 2026
This was exactly what we wanted. Jake, our driver was made this tour very interesting and educational about people from South Korea. This was our first visit so we had much to learn. You can customize this tour since it is private and that met our needs as Jake accommodated us. We are slow walkers and Jake was very attentive to my husband who often needed help. I would highly recommend this tour. The van was very clean and Jake was a good driver. We met up in Incheon where we were staying for a small extra fee.
Response from Host, Mar 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Tracey_L, Feb 2026
Jake was an exceptional guide and made our day very special with a variety of stops and lots of interesting information. Then made a great choice for lunch. Si a big thank you to Jake.
Response from Host, Feb 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
david_k, Feb 2026
Jun was a great communicator and picked us up on time. Had a great day with him seeing so many cultural sites in Seoul.
Response from Host, Feb 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
erinperila, Feb 2026
We had an excellent day. We were so lucky to have Wookie as our guide. He was informative and fun. We had one day to see Seoul and he made sure we did. We especially loved dressing up at the palace and the market visit.
Response from Host, Feb 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Brian_L, Feb 2026
We had the pleasure of having Jake show us around Seoul - his depth of knowledge and genuine enthusiasm in showing foreigners around is infectious and provided an amazing experience for my family. Absolutely recommend this experience - it was worth every single penny.
Response from Host, Feb 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Johelin_D, Feb 2026
We had a great Seoul private tour with Jun. he was very attentive, aknowledgeable, and he accommodated us to see all what we want it to see. Strongly recommended.
Response from Host, Feb 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
LYNN_G, Feb 2026
This is my second using this private tour company, and I’m am very satisfied with the stress free and very open mindedness of the tourguide. They are very flexible with changes based on on the situations like traffic and the interest of our group.
Response from Host, Feb 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Terren_S, Feb 2026
Our private Seoul tour with Jones was a great day. He took us to Insadong, Haedong, Gyeongbokgung Palace, Bukchon Village, and Gangnam. Jones was very knowledgeable and explained lots of history about the sites we visited. Lunch was great, and he was very accommodating—especially appreciated since we were freezing that day!
A great tour for seeing Seoul’s highlights.
Response from Host, Feb 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
David_S, Jan 2026
We had an awesome experience with Jiwon. We highly recommend. He was knowledgeable, kind and flexible to our desires. We loved his recommendations as well with the delicious foods he showed us. It was a wonderful day!
Response from Host, Jan 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Kelly_H, Jan 2026
Junie gave us an amazing private tour of Seoul. She designed a tour with no wait, and we feel like we saw all the major sites. It was so cold the day of our tour, they provided hand warmers that were so helpful in keeping us warm. The driver made sure the van was warm so we could warm up between sites. I feel like I learned a lot about South Korea, as Junie was very knowledgeable. She also took photos of us and sent them to us afterward. The driver was also very kind. I forgot his name, but he bought us mochi treats at the end of the tour. I would definitely recommend Junie's tour to anyone visiting Seoul. 5 stars all around!!
Response from Host, Jan 2026
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Cassie_C, Dec 2025
Jones was the best guide. He was so knowledgeable and took us to the best places. He was so patient and kind with my kids and we appreciated the experience he gave us.
Response from Host, Dec 2025
Thank you for joining our tour service and glad to hear that you enjoyed the tour with my tour guide! Hope you have good memory in Korea!
Best Regards
Harry
Lasmaydha_S, Dec 2025
The itinerary itself was okey - Seoul city tour as one would expect, only what to see within the city.
Response from Host, Dec 2025
Hello
Thank you for reservation
I hope you have good memory in Seoul!
If you have some issue with tour guide service, please contact us!
Best Regards
Harry
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