Top Turin Pop Culture

Avoid the daytime crowds and heat and explore Turin’s mysterious side on this evening tour led by a local guide. Take in dramatically lit landmarks tucked away in little-known corners of the city and learn about Turin's long association with magic and the occult. Go beyond the standard sightseeing and experience a unique side of the city's history and lore.

Maximize your time at the Egyptian Museum of Turin, and explore the gallery’s wealth of Egyptian artifacts with a prebooked ticket and guide. Saving you time on admission lines, the tour takes you straight to the highlights. Hear the stories behind the ancient mummies, and learn about the Pharaohs and their jewelry as you explore. Numbers are capped at 15 for a small-group experience.

Explore Turin from a unique perspective with this one-of-a-kind tour that takes you deep beneath the city. Follow your guide below ground to discover secret tunnels under the city’s citadel, royal ice depots beneath Porta Palazzo, and a WWII air raid shelter. Learn about Turin’s history through the lens of its hidden underground sights, overlooked by most visitors.

Considered one of Italy’s greatest red wines, Barolo is a favorite of oenophiles around the world. During your next visit to the Piedmont wine region—a UNESCO World Heritage Site—learn more about how Barolo and other local varietals are made during a behind-the-scenes tour of a family-run winery. Tour the vineyards, visit the cellar, and enjoy samples of a dozen wines, plus locally made meats and cheese.

Every fall and winter, Turin comes alive with glittering light installations across the city, all part of its annual Luci d’Artista (Artist’s Lights) festival. See the best of the light displays all in one trip on this open-top bus tour. Once darkness descends, hop aboard and set off. You’ll enjoy uninterrupted views of the city’s most scenic works, all while your on-board guide shares the stories behind them.

Ideal for families with children, this private, kid-friendly tour of the National Cinema Museum in Turin puts a fun and entertaining spin on the iconic film history collection. Get a peek at classic costumes from legendary films, from Darth Vader’s helmet to Marilyn Monroe’s bustier. Enjoy a personalized experience led by a trained art historian guide.

Turin is undoubtedly a beautiful city with a lot of attractions: the world-famous museums, the UNESCO-listed Savoy residences, elegant squares and streets that often hide mysterious stories. How do you get around if you don't know the city? Through this itinerary I will show you the most fascinating places in the city, allowing you to see them with the eyes and the passion of a Turin's tourism professional.

Discover Turin with a 2-hour guided tour of MAUTO, one of the most prestigious automotive museums in the world. Accompanied by an expert Guide, you will experience a fascinating journey among over 200 original cars, from 19th century pioneers to modern design icons. It will not be a simple exhibition, but a living story that interweaves innovation, history and society. You will explore an interactive route, discovering how the car has radically transformed the way we live and travel. During the tour: - Understand the unbreakable bond between Turin and the car, a symbol of progress and urban identity. - Admire the masterpieces that made Italian style famous in the world, analyzing shapes and materials. - Discover anecdotes about engineers and designers who changed history. - A dynamic experience between videos, installations and legendary models. An unmissable experience to discover Turin from a unique and engaging perspective.