Top Seoul Arts & Design

Our tour looks closely at the birth of South & North Korea after liberation, the origins & backgrounds of the War, 4 stages of war situation, the armistice and the birth of DMZ (Demilitarized Zone) with hidden stories that War Memorial of Korea doesn't speak in the exhibitions. Our professional guides who are PhD students have expertise in Korean history, peace activism and DMZ tours, and give you a full 2 hours guided tour with complementary materials - pictures and copies of documents.

We will visit places where the k-pop boyband spent time in the past in Seoul, such as their entertainment company building and old home. Imagine the time when they are in the spot, and take photos like them. We will visit the places comfortably and efficiently!

Dive deep into the world of K-POP on a group tour in Seoul. Step inside a real K-POP entertainment and write a message to your favorite artists, take pictures and videos in recognizable K-POP-themed zones, and get a chance to shop for official merch. Throughout the adventure, your guide will provide insights and insider knowledge for a more personalized experience.

Discover Seoul through an immersive audio experience that puts you in complete control of your adventure. Unlike crowded group tours with rigid schedules, this self-guided journey allows you to linger at captivating sites, skip attractions that don't interest you, and truly absorb the atmosphere at your own rhythm. Our expertly crafted narration unveils hidden stories and exclusive historical insights that even many locals don't know, delivered through compelling storytelling that brings ancient tales and modern marvels to life. The crystal-clear, professionally recorded audio features an engaging narrator whose passionate delivery transforms each location into a vivid chapter of Seoul's remarkable story. You'll gain authentic local perspectives and insider knowledge while enjoying the freedom to pause, replay, and explore deeper whenever something captures your imagination, creating a personalized cultural immersion that traditional tours simply cannot match.

Don’t waste time waiting in line when you visit the ColorPool Museum in Seoul—one of the city’s most Instagrammable spots. Book your ticket in advance and you can head straight inside the art project, which features nine differently-themed rooms that provide the ideal backdrop for social media photos.

See the highlights of the DMZ stress-free on a half-day sightseeing tour from Seoul. After comfortable transfer from convenient pickup locations, your group will visit Imjingak Pyeonghwa-Nuri Park and the Bridge of Freedom. Next, tour the DMZ, Third Tunnel, and Dora Observatory. From beginning to end, your guide will provide detailed commentary to ensure an immersive and informative experience. Return to Seoul with plenty of time to enjoy the evening as you wish.

K-POP, webtoon, animations… There are reasons why here is also the most loved place for local young residents. Step into the shoes of their youngster's culture on this engaging walking tour through Hongdae, one of Seoul's most dynamic districts. We invites you to explore the youthful energy and creative spirit that define this vibrant neighborhood, with those various K-culture play cultures, with all kind of gaming, webtoons, or even Harry Potter themed cafe, for you to dive inside the magical world.

Join us for a unique journey into the heart of Korean culture with our special tour that celebrates Gukak, Korea's traditional music. First, we'll visit the Korean Traditional Music Museum, where you'll learn all about Gukak. Our friendly guides will introduce you to the history and instruments of Gukak, making it easy and fun to understand. The museum is filled with fascinating displays that bring the story of Korean music to life. After exploring the museum, you can watch a live Gukak concert. You'll experience the magic of traditional Korean music performed by talented musicians. From the soft plucking of the gayageum to the dynamic performances of ensemble pieces, this concert is a chance to see and hear Gukak up close. Whether you're a music lover or just curious about Korean traditions, you're sure to have a memorable time. Come with us and let the beautiful sounds of Gukak enchant you!

Leave the busy streets of Seoul behind and discover Korea’s unique blend of tradition and modern culture on this special Wednesday tour to Suwon. Explore the Korean Folk Village, where traditional Korean life and architecture are brought to life, then enjoy an exciting live traditional performance at the Gyeonggi Arts Center. Visit Suwon Starfield Library, one of Korea’s most famous photo spots, known for its stunning floor-to-ceiling bookshelves and modern design. End the day with a scenic walk along Suwon Hwaseong Fortress, a UNESCO World Heritage site, and enjoy panoramic views of the city while learning about Korea’s rich history. Highlights: • Korean Folk Village • Traditional Korean Performance • Suwon Starfield Library • Suwon Hwaseong Fortress (UNESCO World Heritage Site) • A perfect mix of culture, history, and modern Korea Ideal for travelers looking to experience authentic Korea beyond Seoul.

Get familiar with Seoul and with Korea’s history, culture, and traditions on an introductory tour of the city that's great for first-time visitors. Check out major landmarks, including Jogyesa Temple and Gyeongbokgung Palace, National Folk Museum, N Seoul Tower, and Namsangol Hanok Village with one simple booking. Watch the changing of the guards during a stop at Gwanghwamun Gate and have the option to stop en route for lunch (at your own expense).

Orient yourself among Seoul's sights, history, and culture on a private and personalizable kickstart tour with a local host. This 1.5-hour excursion is perfect for independent travelers who want a local's perspective before setting off on their solo adventure. Itinerary highlights include Namdaemun Market, Seoul Plaza, and Deoksugung Palace. You'll also get insider tips on exploring the city and personalized suggestions not found in any guidebook.

Immerse yourself in Korean culture and enjoy an authentic home-cooking experience with a local chef at her home. Enjoy a guided visit to the local market to purchase fresh ingredients, sample tasty street food snacks, and learn about typical herbs and spices. Then, get hands-on as you create a selection of popular Korean dishes and master traditional cooking techniques. Finally sit down to enjoy a ‘Hanjeongsik’ dinner including your homemade dishes, along with additional side dishes and dessert.

Admire South Korea’s palace architecture and learn of life in the country’s capital on this 3-hour Gyeongbokgung Palace and Bukchon Hanok Village walking tour. Stroll to Gwanghwamun Gate and visit Gyeongbokgung Palace. Listen as your guide details Joseon Dynasty history and admire traditional construction techniques. Visit the National Folk Museum of Korea and discover over 98,000 artifacts detailing South Korea’s history. Head between Gyeongbokgung Palace and Changdeokgung Palace to Bukchon Hanok Village. Peer inside traditional houses and learn about Korean lifestyles from the past to the prefect day.

Discover the rich history and culture of Korea on this 2-hour guided tour of the National Museum of Korea, the country’s largest museum and one of the most important cultural landmarks in Seoul. During the tour, you will travel through thousands of years of Korean history, from prehistoric times to the Joseon Dynasty. Your guide will introduce key highlights of the museum, including ancient pottery, Buddhist sculptures, and elegant ceramic masterpieces. You will also learn how Buddhism and traditional ceramics shaped Korean culture, art, and everyday life throughout history. Rather than wandering the museum alone, this guided experience helps reveal the hidden meanings behind the artifacts and the cultural stories that many visitors miss. By the end of the tour, you will gain a deeper appreciation for Korea’s artistic traditions and historical heritage. Perfect for travelers who want to understand Korean culture and history while visiting one of Seoul’s most impressive museums.

Perfect for K-Pop fans, this tour takes you to iconic spots linked to the world-famous boyband BTS. Skip the hassle of independent research and follow your guide to venues where BTS performed, filmed music videos, and even dined. You’ll also get insider tips on their favorite meals, making it a truly immersive experience for any ARMY member. Choose between two itineraries—including a special summer route—to pick the tour that suits you best.

BTS Gangneung All-Season Tour Itinerary: 11:00 Visit Daegwallyeong Samyang Ranch 13:00 Lunch (Self-expense) 14:45 Jumunjin BTS Bus Stop 16:15 Neungpadae 19:30 Drop-off at Hongik University Station only Visit BTS filming locations in Gangneung on this 12-hour day tour from Seoul. Stops include the Jumunjin BTS Bus Stop, Daegwallyeong Samyang Ranch, and Neungpadae. Operated by a KTO-certified licensed Korean tourism agency, this BTS-themed Gangneung tour includes BTS photo spots and East Coast attractions in one day.

Learn about Korea’s culinary culture on this tasting tour of Seoul. Stroll through the streets with an expert in local cuisine, stopping at local food stalls and eateries plus a local village. Sample a variety of foods like Korean barbecue, savory pancakes, and spicy rice cake stew. Wash it all down with alcoholic beverages such as Korean rice wine and soju (distilled liquor). Your guided small-group walking tour covers plenty of ground in the bustling district of Jongno-gu, with numbers limited to 12 people.

Explore the highlights of Seoul on a full-day tour with an informative guide. Highlights include Jogyesa Temple, the Blue House, the royal guard changing ceremony at Gwanghwamun Gate, and tours of Gyeongbokgung Palace and Changdeokgung Palace, which is a UNESCO World Heritage Site. Take in traditional culture at the National Folk Museum, Insadong Antique Street, and at Namdaemun Gate and Namdaemun Market. Includes entrance fees and hotel pickup.

Travel to the Korean Demilitarized Zone (DMZ) on a guided tour from Seoul, gaining a unique perspective on the Korean conflict, past and present. Visit Imjingak Park and the historic Freedom Bridge; walk through the 3rd Infiltration Tunnel, dug by North Korea; head to Dora Observatory to glimpse into the North; and meet with a defector from North Korea. Upgrade to include the Mt. Gamaksan Suspension Bridge or Majang Lake Suspension Bridge.

The Demilitarized Zone (DMZ) lies on the border between North and South Korea, and visiting outside of a guided tour is not allowed. On this tour, explore the DMZ with your guide and gain insight into Korean War history. Take in sights of interest, including the 3rd Tunnel and the Dora Observatory, in safety, with entrance fees plus pickup and drop-off in central Seoul included. Upgrade to include a visit to Gamaksan Chulleong Suspension Bridge, one of the longest in Korea.

Visit the Korean Demilitarized Zone (DMZ) during your stay in Seoul on this full-day tour. A border zone that separates North Korea and South Korea, the DMZ presents the chance to learn a bit about the history of conflict between the two countries. You can enter one of the tunnels and visit Dora Observatory, where you can look at North Korea through a telescope, depending on the weather.

By booking this tour, you will be able to see the fastest way to go to In The Soop BTS ver. ‘Pyeongchang’ Filming Location as well as it's from A to Z with comfortable and safe One Day Bus Tour! ✅ Now, you can start your 'IN THE SOOP' journey directly from Busan! Enjoy a comfortable, hassle-free ride straight to the filming site. With our flexible drop-off options in both Busan and Seoul, you can seamlessly continue your travels whichever way you choose. Option A: Seoul → IN THE SOOP → Seoul Option B: *Busan → IN THE SOOP → *Busan Option C: *Busan → IN THE SOOP → *Seoul * It requires at least 7 people, which is minimum number for each tour to operate. If it dosn't meet the requirement, we will contact you individually.

Unlike standard sightseeing tours, this private experience is designed to adapt to you. While we cover Seoul’s essential highlights, the pace and focus of the tour can shift based on your interests, whether that’s history, culture, architecture, photography, or everyday local life. Led by a knowledgeable local guide, this tour goes beyond surface-level explanations. You’ll gain meaningful insight into how Seoul blends royal heritage, traditional neighborhoods, and modern city life—all through engaging conversation rather than a scripted presentation. Because it’s fully private, you won’t feel rushed or restricted by a group schedule. Spend more time where you’re curious, ask questions freely, and enjoy a relaxed, personalized exploration of Seoul that feels more like discovering the city with someone who truly knows it.