Essaouira day trip from Agadir & Taghazout

I won't be churlish and leave a 1 star review but I think some people might. The trip got off to a bad start when I was kept waiting for 25 mins beyond the agreed pick up time. The tour company said they had to pick up the first passengers from a hotel a few miles south of my hotel. But there's no excuse. They could have revised my pickup time. The fairly long journey was broken up with a few stops. First we stopped to take photos of some impressive coastal scenery. Next we stopped to see goats supposedly climbing trees to eat the foliage. I fear there's evidence the goats do not climb the trees by instinct but are placed there by herders who regard it as a way to make money from tourists. It's probably cruel. The guide then talked for far too long in both English and French on the bus, telling us about the history of Morocco. I really would have preferred to travel in silence. When we arrived in Essaouira, our guide led us into the Medina. There were frequent stops for him to offer further comments. I didn't expect this, and I didn't like it. I suggest there should have been an option to have free time, to look around ourselves, and meet back at the bus at some agreed time. I don't like being led around like a school child. Perhaps linked to my boredom, I stopped to buy something. It only took a minute and I assumed I could catch up with the group. But, in the event, I never saw them again. Perhaps they turned off without the guide checking he had not left anyone behind. I contacted the tour organiser using whatsapp. He did reply with a suggestion to meet the group later but I had already walked to the CTM bus station and bought a ticket for the next coach back to Agadir.