Top Modena Culture

Discover one of Modena’s most popular landmarks during a visit to the Pavarotti Museum. Utilize skip-the-line access with this ticket and maximize time at the museum, formerly the private home of beloved singer Luciano Pavarotti. See memorabilia, awards, costumes, and personal items during a self-led tour complete with audio guide.

Immerse yourself in one of the most authentic Modena's traditions, where the art of Balsamic Vinegar unfolds through the tales of our family and the secrets of century-old recipes.

This walking tour is an excellent way to learn about Modena’s best bits and to get your bearings of the picturesque Old Town. As you walk between stops, the guide keeps you entertained with stories about the city, and the route takes you to some of its most significant sites, such as Modena Cathedral, the Palazzo Comunale, and the Ghirlandina Tower.

Savoring the excellence of the Emilian wine tradition in the place where the legendary Lambrusco wines that have made the history of the enology of this region are born is possible at Tenuta Cialdini, owned by the Chiarli family for over 140 years, the hub of many initiatives, including charitable ones. of the territory and tourist destination of hundreds of wine lovers from all over the world every month. The estate also includes a beautiful nineteenth-century villa, its beautiful stables carefully restored and entirely dedicated to hospitality, a large park bordering the vineyards and a small shop where you can buy the wines produced and distributed by the company. The visit begins in the vineyards that embrace all the buildings that make up the company in a single plot, followed by a visit to the winery and production facilities with an explanation of the various stages of winemaking, and finally the tasting of 4 labels from the Cleto Chiarli line .

Modena is one of northern Italy's most rewarding cities to explore, and this self-guided tour lets you see it all at your own pace without a fixed schedule to follow. Access an audio and written guide directly on your own device, compiled by a local who knows the city inside and out.

Join us for a flavorful journey through Modena, where history and cuisine come together. Start in Piazza Grande, exploring its iconic landmarks, including the Cathedral, Torre Ghirlandina, and Palazzo Municipale. Next, visit Giuseppe Giusti for a balsamic vinegar tasting and learn about its centuries-old craftsmanship. Visit Mercato Albinelli and then dive into the world of Lambrusco, paired with a traditional charcuterie board. Enjoy a plate of homemade pasta at a local restaurant, representing Modena's rich culinary heritage. Stroll through Piazza Mazzini to learn more about the city's vibrant past, then finish with a refreshing gelato. This tour offers the perfect blend of history, culture, and authentic flavors, providing a truly unforgettable experience. Don’t miss out, book today and taste Modena like a local!

Taste the most beloved local specialties in Modena without spending hours researching the city’s culinary scene with this food tour led by an insider guide. Join a small group for a scenic stroll through the city, with stops at the landmark Albinelli market plus artisan gourmet shops and other classic eateries. Sample treats from cheese and cold cuts paired with “crescentina modenese” flatbread to authentic balsamic vinegar.

A journey to discover secrets and most authentic flavors of our land. We will start from the King of Cheeses, the Parmigiano Reggiano, visiting a family-run farm, where this excellence was born ten hundred years ago and it is still made with the same ingredients and techniques. It is a result of hand-made experience of one man: the “casaro” (the cheese maker) who creates the “wheel” of Parmigiano Reggiano, in a full-artisanal way. We will continue our gourmet experience visiting one of the best producers of Traditional Balsamic Vinegar of Reggio Emilia. Here, we will discover the secrets beyond this unique and sophisticated product. At the end of both visits you'll taste both products. At the end, tasting lunch in a local restaurant or agritourism based on typical products.

A pleasant walk to discover the main monuments of the historic center of Modena The itinerary will take you to discover, with a pleasant outdoor walk, the heart of the city. In particular the wonderful medieval Romanesque complex consisting of: Duomo, Torre Ghirlandina and Piazza Grande, declared a World Heritage Site by UNESCO in 1997. The guide will then accompany you to visit the most characteristic views of the historic center and the splendid Piazza Roma where the Palazzo Ducale di Modena overlooks.

Discover the soul of Maserati at the Umberto Panini Collection, an unmissable experience in the heart of Italy’s Motor Valley. This exclusive museum preserves the complete historical heritage of Maserati, featuring iconic cars, rare prototypes, and legendary racing models saved and curated in Modena, the brand’s birthplace. The museum is the only place where you can explore Maserati’s authentic legacy up close, in a refined, inspiring setting that blends history, engineering excellence, and Italian craftsmanship—perfect for car lovers and curious travelers seeking something truly unique.

Wine-tasting in Italy is almost a traveler’s rite of passage, but few tours explore the equally rich traditions of vinegar production. With this tour, visit one of Modena’s oldest traditional balsamic vinegar producers, touring the vineyards and seeing all the stages of production from the pressing of grapes to the barrel aging. The tour includes plenty of vinegar samples, regional food tastings, and a bottle of wine produced on-site.

This combo offers the perfect Modena experience, pairing the city’s finest food tradition with its iconic automotive heritage. At Acetaia Marchi, you explore a historic family-run vinegar loft, discover how authentic Balsamic Vinegar is crafted, and enjoy a guided tasting of premium products. Then, at the Enzo Ferrari Museum, you dive into the world of Ferrari through legendary cars, immersive exhibits, and the founder’s storied legacy. A full day that blends flavor, culture, and speed—ideal for travelers seeking an unforgettable Modena adventure.

Race through centuries of history and Italian culture in Pavarotti’s hometown on this self-guided audio tour. Experience the magic of GPS-playback on this immersive stroll through Modena. Modena isn’t on every tourist’s bucket list. On this walking tour, you’ll see how this city in the provincial heartland of Italy is a microcosm of the best the country has to offer, from fantastic food to millennia of art and architecture. Along the way, you’ll hear about the city’s connection to world-famous opera singer Luciano Pavarotti. I’ll also tell you about the battle involving a bucket, and reveal why people in Modena were once forced to sit naked on a big stone slab. You’ll find out why one of the streets shares a name with a canal, and how the most famous, sought-after sports and racing car in the world, Ferrari, was born right here! By the end of this self-oaced Modena tour, you’ll have a greater appreciation for the Italian city that has it all!

The king of cheeses, Parmigiano Reggiano is one of Italy’s most famous gourmet delicacies. Get an inside look at how this iconic cheese is produced with this in-depth farm tour and tasting in the countryside near Modena. Visit the cow barns, watch how the cheese is made each morning, and see where the great wheels are aged. Then relax over a cheese tasting paired with local Lambrusco wine and cold cuts.

Begin with an exterior visit to the Cathedral of Reggio Emilia, known for its elegant neoclassical façade. Then walk to Piazza San Prospero for the first food stop at Panificio Melli, where you’ll taste gnocco al forno and focaccia allo stracchino. Continue with an exterior visit to the Basilica of San Prospero, dedicated to the city’s patron saint and famous for the six marble lions at its entrance. Next, stop at a traditional tavern to share a platter of local cold cuts. Afterward, stroll through Piazza Fontanesi and pass by the Museo del Tricolore (outside), where the Italian flag was first adopted in 1797. Walk through Piazza del Monte and near the Teatro Municipale Valli, one of the city’s most important cultural landmarks. End the tour at a historic gelateria on Via Guido da Castello, where you’ll enjoy three flavors of homemade gelato.

Modena sits in the heart of Emilia Romagna's 'Food Valley', the birthplace of some of Italy's blockbuster gourmet specialties. Sample the most famous in just a few hours with this insider food tour. Stop to taste Parmigiano-Reggiano cheese, authentic balsamic vinegar, traditional Lambrusco wine, and other local treats at family-run food and wine shops in Modena's old town and learn about the area's iconic cuisine and the families behind it.

Explore the delicious and acidic world of balsamic vinegar with a local expert during this short, private tasting and food pairing experience in Vignola. In a loft, see how this vinegar, known the world over, is made and learn about the aging process and tasting notes. In the tasting room, sample balsamic vinegar and Saba made with grape juice paired with classic Italian cheeses, breads, ham, and fruit.

An excellent value for the money, this private tour and tasting includes one-one-one time with a representative of the Malpighi family, renowned vinegar makers in Modena. After a tour of the barrel rooms, enjoy vinegar samples and pairings with parmesan cheese, prosciutto, bread, and Lambrusco wine. A take-home bottle of vinegar and a recipe book is included.

Get an insider’s introduction to two of Italy’s most iconic automobile makers during this two-for-one, private combo tour to the Lamborghini and Ferrari museums. Tours include a tasty, all-inclusive lunch, door-to-door private transportation, admission tickets to both sights, and a visit to the Ferrari racetrack and factory for a peek behind the scenes.

A two-hour private tour to discover Modena : a city famous for its historic center with UNESCO sites, for its gastronomy, engines, and for the friendliness of its inhabitants. Pleasant in every season, Modena offers visitors extraordinary beauties, all concentrated in its pretty old town, which tell the splendor of a city long the capital of a duchy, that of the Signori d'Este, who lived there since 1598. Unesco has recognized the universal value of its treasures by declaring the Duomo, Piazza Grande and the Ghirlandina Tower a World Heritage Site. Discover these great architectural beauties with our certified Tour Guide.

Discover Modena on a full-day small-group food and motor tour. Meet at 8:30 am at Modena Central Station and explore the region’s iconic culinary and automotive heritage through family-run producers and world-famous museums. Choose between two itineraries: Balsamic & Lamborghini: Visit a Parmigiano Reggiano dairy with tasting, then explore the Lamborghini Museum with included admission at your own pace. Continue to a family-run Acetaia to learn about traditional balsamic vinegar and enjoy a buffet lunch. In the afternoon, visit the Enzo Ferrari Museum in Modena independently. Wine & Ferrari: Start at a Parmigiano Reggiano producer, then visit a winery for a guided tasting of 6 regional wines. Enjoy lunch in a local restaurant and finish with a self-guided visit to the Ferrari Museum in Maranello. Ideal for food lovers and motor enthusiasts, this tour combines authentic flavors, iconic brands, and a personalized small-group experience.

The Best Way to Discover Modena: Scavenger Hunt & Self-Guided Tour. Play, learn, and walk! Explore at your own pace with a 100% self-guided activity. Start anytime (24/7) with no guides or schedules. Pause for a photo at Piazza Roma or a stroll through Piazza Giuseppe Mazzini and resume whenever you're ready—even the next day. This unique team-building activity is perfect for couples, families, and groups. The "Complete City" Package - Everything you need in one app: Interactive Game: Solve puzzles and discover 10+ major attractions, plus hidden gems revealed along the way. Learn the history/legends of each site. Insider Tips: Access hand-picked local restaurant and shop recommendations. What you will visit: Parco Giardino Ducale Estense, Pavarotti-Freni Theater, Palazzo Ducale di Modena, Piazza Roma, Piazza Giuseppe Mazzini, Torre Civica – Ghirlandina, Modena Cathedral, Piazza Grande, Mercato Storico Albinelli, and St. Francis of Assisi.

This 8-hour itinerary includes visits to the Stanguellini Museum, the Pavarotti House, and the Horacio Pagani Museum, along with a guided tour of a balsamic vinegar production facility featuring a tasting session. You'll also enjoy a walking tour of Vignola and a complimentary lunch highlighting local cuisine. We’ll start at the Stanguellini Museum to explore Italy’s oldest sports car manufacturer and its historic race cars. Then, we’ll visit Luciano Pavarotti's former home, showcasing memorabilia from the legendary tenor. After a scenic drive to Vignola, we'll witness the traditional crafting of Modena’s balsamic vinegar, savoring its rich flavors. Lunch will feature authentic Modenese delights like tigelle, gnocco fritto, and Torta Barozzi, a decadent chocolate and coffee cake. We'll stroll through Vignola’s charming streets before concluding our day at the Horacio Pagani Museum, where you'll discover the artistry behind these exclusive hypercars with a self-guided tour.