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Our stage is Shimanami. Shimanami is a magnificent stage where everyone can spend a wonderful time. Enjoy a healthy and wonderful view on your E-bike!
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Shimanami Kaido Sightseeing Tour by E-bike
5 hours 30 minutes
Free Cancellation
5.0
(3)
5% savings
from
US$195
US$185
Price varies by group size
Member Pricing
In Ehime, the “Citrus Kingdom,” you can enjoy harvesting mandarins together with local farmers. The Seto Inland Sea’s mild climate is perfect for growing citrus, and the islands surrounded by calm waters help produce mandarins with exceptional flavor. Unlike the ones you see in store displays, mandarins grown on the trees are packed with natural sweetness and a balanced, refreshing acidity, offering a variety of tastes and aromas. You can take them home to use in sweets or cooking, or simply enjoy a mandarin in a warm room during winter—it’s absolutely delightful! Note: Children’s fees do not include a souvenir. This activity is a mandarin picking experience. Available season: Mandarins: October to December (The exact timing may vary slightly depending on the weather, so please confirm when making your reservation.)
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Miyakubochu Walking Foodie Adventure
1 hour
Free Cancellation
5.0
(5)
5% savings
from
US$16
US$15
Member Pricing
Enjoy a real fishing experience with an electric bicycle guided tour departing from and arriving at Imabari, enjoying the spectacular views of the National Cycle Route Shimanami Kaido, interacting with the island's fishermen, and cruising the scenery of the Seto Inland Sea. Enjoy a seafood bowl made with locally caught red sea bream at a local fisherman's hut-style restaurant. A local guide will take you to the return location
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Full-Day Private Shimanami-Kaido E-Bike& cruise Tour
5 to 6 hours
5% savings
from
US$292
US$278
Price varies by group size
Member Pricing
Experience History Through Sound: Explore the Matsuyama Castle Matsuyama Castle has long been a beloved symbol of the city for the local community. Our audio guide reveals fascinating details you might have missed, designed to spark your curiosity. You'll feel transported to the past as Ninja guides you through the experience. Why Choose Our Guide? ✅ Engaging Insights – Discover the Castle's rich history in a simple, captivating way. ✅ Ultimate Convenience – Use your smartphone to explore at your own pace. ✅ Deeper Connection – Gain local knowledge for a truly memorable visit. Same-day reservations: Email sent within 30 min. Future reservations: The URL and password will be sent via email the day before. The closing day ・The third Wednesday in December The opening hour vary depending on the season. Please check the official website for updates. Please note: An entrance fee of 520 JPY which is not included in the price of the audio guide is required.
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Audio Guided Tour in Matsuyama Castle
30 minutes
to
1 hour 30 minutes
Free Cancellation
4.0
(1)
5% savings
from
US$7
US$6
Member Pricing
Start walking from Dogo Onsen Station and visit some famous spots for good fortune. While leisurely walking, think of a memorable word you like that will be made into an original Sake label later. How about a word related to Matsuyama such as Dogo, Shikoku, or Henro (pilgrimage) ? Or, it might be interesting to write your name in Chinese characters with the assistance of an English-speaking local guide. The word will be used to make an original Sake label at the Minakuchi Shuzo brewery, the only Sake brewery in Dogo. You can also enjoy tasting various Sake samples available for purchase in the store.
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Small-Group Walking Tour of Matsuyama and Minakuchi Brewery
2 hours 30 minutes
Free Cancellation
5.0
(3)
5% savings
from
US$78
US$74
Member Pricing
The Kurushima Kaikyō Bridge, the world’s first triple suspension bridge, is one of the highlights of the Shimanami Kaido. As you enjoy cycling smoothly across this magnificent series of bridges on an E-cross bike, you can take in breathtaking views of one of Japan’s three fastest tidal currents flowing below, along with spectacular scenery of the surrounding islands.The tour begins at 8:00 AM and ends at 12:00 PM. It departs from the JR Imabari Station Cycling Terminal and concludes at the JR Imabari Station Cycling Terminal, where the tour ends and participants are dismissed.
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Shimanami Premium E Bike Journey
4 hours
5% savings
from
US$195
US$185
Member Pricing
This is a private day tour in Matsuyama for shore excursion travelers! There are a couple of options that one of would fit your needs! Visit the Japanese ancient historical places! Depends on the time limit, we can arrange sightseeing area with our guide and we have options to fit you as much as we can. Tour Options are mainly divided into "Public transportation Plan" and "Private car Plan". Feel free to let us know your request!
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Matsuyama Private Tour for Shore Excursion
5 hours
4.0
(1)
5% savings
from
US$283
US$269
Price varies by group size
Member Pricing
Enjoy a tour of Matsuyama Castle, the famous Ropeway street, and Okaido shopping arcade for a lovely day in the city. Matsuyama Castle is one of Japan's 12 Edo-era castles and a must-see in the city. Then, we'll stop for one of two specialties—Iyokan orange soft-serve ice cream or homemade Amazake (sweet fermented rice drink)—at a cafe. Finally, we'll stroll around Ropeway Street and discover the fun shops in the Okaido arcade.
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[Town walk] Stroll around Matsuyama Castle and enjoy local shopping
2 hours 30 minutes
Free Cancellation
5.0
(1)
5% savings
from
US$78
US$74
Member Pricing
One-day course which starts and ends at 'i.i.imabari! cycle station', the cycling terminal opened in 2020 in front of JR Imabari station. Visits Imabari Castle, Hashihama area symbolizing the ship-building town Imabari. Takes a ship to Umashima island. Crosses the Kurushima Kaikyo Bridge to Oshima island. Enjoys lunch at a restaurant with a great view of the Seto Inland Sea. ●Meet at 8:30 (Start 8:45) - Imabari Castle - Hashihama 10:10 -- Umashima 10:30 -- Kurushima Kaikyo Bridge -- 12:00 (Lunch) 13:10 - (Photo spots) - Imabari station 14:30 The total distance is about 15 km. A cycling course for beginners and intermediate cyclists. Visits Imabari famous for shipbuilding and towel production, Umashima and Oshima islands. Enjoys traveling in Seto Inland Sea by boat.
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Crown bridge hopping by Bike
6 hours
Free Cancellation
5% savings
from
US$162
US$154
Price varies by group size
Member Pricing
This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Matsuyama! Matsuyama, with the tranquil and beautiful Seto Inland Sea to the west and the mountains to the east, boasts a pleasant climate--mild thoughout the year with little rainfall. With its abundance of cultural offerings, Matsuyama features both the convenience of a city and the slow pace of the countryside. Let us know what you would like to experience and we will customize a four-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. Note*2: The National Government Licensed Guide Interpreter certification is issued by the Japanese government requires a good knowledge and understanding of Japanese culture and history.
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Matsuyama Customized Half-Day Tour with Licensed Local Guide
4 to 6 hours
Free Cancellation
5.0
(2)
5% savings
from
US$91
US$86
Price varies by group size
Member Pricing
Known as the “Haiku Capital,” Matsuyama is the birthplace of Masaoka Shiki, who redefined haiku as a form of modern literature, laid the foundations of contemporary haiku, and gave it the name “haiku.” The city is also the cradle of haiku innovation. It is home to many sites associated with renowned poets, including the hermitage where Santōka Taneda spent his final years, making Matsuyama truly the spiritual home of haiku. In Matsuyama, haiku is deeply woven into everyday life and urban culture and is actively shared both within Japan and internationally, making the city a uniquely important source of modern haiku culture. Drawing inspiration from seasonal landscapes and historic settings, participants compose, share, and receive commentary on English-language haiku. Guided by an English haiku instructor, the program is designed to engage all five senses, allowing participants to experience both the depth of haiku and the rich charm of Matsuyama.
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Haiku Writing Experience on a Pilgrimage Walk at Ishiteji Temple
3 hours 50 minutes
Free Cancellation
5% savings
from
US$260
US$247
Member Pricing
This is the ideal tour for travelers wanting to discover Matsuyama's highlights efficiently in a private vehicle with a government-licensed multilingual guide! Discover the warm charm of Matsuyama, the largest city on Shikoku island. Ride the ropeway up to Matsuyama Castle, one of Japan's twelve original surviving castles, with sweeping views of the city and the Seto Inland Sea. Soak in the timeless atmosphere of Dogo Onsen, one of Japan's oldest hot springs, whose wooden bathhouse is said to have inspired Spirited Away. With a private vehicle, explore at your own pace. Visit historic Ishite-ji Temple on the Shikoku pilgrimage, see the beloved retro Botchan Train, stroll the lively Okaido arcade, and admire the vermilion Isaniwa Shrine and the European-style Bansuiso villa. With a fully customizable itinerary and a knowledgeable local guide, this private tour is a relaxed, enriching way to experience the best of Matsuyama at your own pace.
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Matsuyama Customized Private Tour by Car with Licensed Guide
6 hours
Free Cancellation
5.0
(13 144
Operators
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5% savings
from
US$344
US$327
Price varies by group size
Member Pricing
This private and customizable tour for Matsuyama is perfect for guests who would like to have their own itinerary planned based on their interests and preferences, allowing guests to experience the city at their own pace. Discover Matsuyama at your own pace on this fully customizable 4-hour half day private tour with an English-speaking (or other language) tour guide. Create a dream tour that’s perfect for your interests and preferences. After booking, you'll receive a form with various themes, facilitating easy selection based on your interests. Whether it's culture, history, cuisine, nature, or special events, you can highlight your preferences and must-see spots, streamlining our planning process
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Matsuyama Private Customizable Half Day Tour
4 hours
5.0
(828
Operators
)
5% savings
from
US$458
US$435
Price varies by group size
Member Pricing
The perfect plan for those wishing to sightsee efficiently within limited time! Experience making traditional Japanese fans at the Ikarashi Kite Museum, which displays a wide range of materials centred on traditional kites from various regions and kites collected from around the world. Afterwards, stroll along the “Hachikōji and Gokoku Townscape” stretching approximately 600 metres along the Konpira Kaidō road. The residences of wealthy merchants, where traditional culture endures, remain preserved as they were in their heyday. Enjoy the lingering atmosphere, featuring earthen walls plastered with local clay and traditional plasterwork. Furthermore, experience Uchiko's artistic culture in the dressing rooms of an authentic, purely Japanese-style theatre building, which has continued since the Taisho era.
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Uchiwa Fan Making and Uchiko Town Historical Stroll
2 hours 30 minutes
Free Cancellation
5% savings
from
US$162
US$154
Per group
Member Pricing
This 2-night, 3-day tour is a gastronomic and cultural journey across the Seto Inland Sea, designed for international travellers with a deep interest in Japanese food culture and regional lifestyles. Departing from Matsuyama in Shikoku, off the typical tourist route, and travelling to Kure using a combination of private vehicle and ferry, you experience the unique proximity of the sea and people in the Seto Inland Sea while exploring the distinct sake, cuisine, and history of the region.
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Hiroshima Setouchi Sake Breweries
3 days
Free Cancellation
5% savings
from
US$1 819
US$1 728
Price varies by group size
Member Pricing
Located at the foot of the Shikoku Karst, the Iwayagawa Gorge is a breathtaking canyon featuring a striking landscape of sharply split, massive boulders. The sight of water pouring vigorously from the crevices of these giant rocks and the crystal-clear pools are truly magnificent! Visitors can enjoy fresh greenery in spring and vibrant foliage in autumn while walking along the trail maintained as a prefectural park. After the hike, the program offers a chance to roast tea and taste "Irimochi," a traditional local tea sweet, providing a wonderful opportunity to interact with the locals..
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Canyon Boulders and Roasted Tea Trail
3 hours
Free Cancellation
5.0
(3
Operators
)
5% savings
from
US$130
US$123
Price varies by group size
Member Pricing
This is a unique guided tour, you get not only to know about special charcoals that used for Japanese tea ceremony, to see how it lit and used, and unite with the craftsman. ■At a charcoal kiln in the mountain area of Uchiko, the craftsman tells you how he makes charcoals and how it affects to the sustainable life in mountain area. ■visit mysterious Yuge shrine, the symbol of Ishidatami district. There is a big pond in front of the shrine, and you get walk on a beautiful bridge with roof to visit the shine. ■ Have a relax time with a cup of locally roasted coffee and local made bread. The tea-ceremony charcoal will be used to boil water for the coffee and warm up the bread. Enjoy chatting with the craftsman.
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Tea Ceremony Charcoal Kiln Visit and Coffee Time in Uchiko Town
3 hours 30 minutes
5% savings
from
US$260
US$247
Price varies by group size
Member Pricing
Japan's leading canyoning spot in the southwest of Shikoku This is a course where you can fully enjoy Ehime Prefecture's Ashizuri Uwakai National Park. The stage is set in a valley through the Meguro River, one of the Shimanto River tributaries. After finishing the half-day course, proceed further to the back, One of Japan's 100 largest waterfalls and 40 meters of slider points “Yukiwa no Taki” is the goal point. Next to Yukino Falls there is a natural Ochiai Pass that can be called a pipe slider created by nature, and you can enjoy all the big slider points in the valley. There is a steep staircase on the way, but you can also take a lunch break, The guide will select the spot of activity according to your physical strength, There is a detour for each point, so even beginners can participate with peace of mind.
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Named Valley Canyoning
6 hours
Free Cancellation
5.0
(1)
5% savings
from
US$68
US$65
Member Pricing
Unravel the tastes of Matsuyama with a delightful Dogo Beer tasting experience, perfect for both beer enthusiasts and non-drinkers alike. Sample six distinctive varieties of Dogo Beer, each showcasing unique aromas and flavors inspired by the historic Dogo Onsen area. For those preferring a non-alcoholic option, enjoy a refreshing soft drink and take home an exclusive souvenir. Engage with knowledgeable staff who share the fascinating story behind Dogo Beer, making this tasting not just a drink, but a journey through local craft brewing.
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Matsuyama Minakuchi Sake Brewery with Tasting
1 hour
Free Cancellation
5% savings
from
US$130
US$123
Member Pricing
The menu features original recipes developed under the supervision of a registered dietitian with 20 years of experience in government agencies. Through dishes such as “Matsuyama Thai Rice,” “Soy Sauce Mochi,” and “Matcha Tea Ceremony,” this experience allows you to fully enjoy Ehime’s local cuisine and Japanese food culture. We will carefully explain each ingredient used. You’ll watch a demonstration by a professional chef, and the steps are simple enough for even children and beginners to follow, so you can participate with confidence. We accommodate food allergies and vegan diets. Aprons are provided, so you can come empty-handed.
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Cooking local cuisine&Sweets in Matsuyama Castle town, Ehime
1 hour 30 minutes
Free Cancellation
4.5
(7
Operators
)
5% savings
from
US$162
US$154
Member Pricing
Dogo Hot Spring , which is said to be the oldest hot spring in Japan, is also on the route of the pilgrimage to the 88 sacred sites of Shikoku, where many pilgrims heal the fatigue of their journey and enjoy historical and cultural sightseeing. This programme allows visitors to experience local history and pilgrimage culture while walking with a guide along the surrounding pilgrimage routes, which are generally not well known to the public. Within walking distance of Dogo Onsen is the 51st temple Ishite-ji Temple, which has many cultural assets and has been awarded a Michelin star. You can learn the etiquette of pilgrimage and history and culture of temples. Along the walking pilgrimage route, there is a nature trail that climbs up a small mountain and passes through a bamboo forest, which you would not expect to find in the city, and an ancient shrine, Isaniwa Shrine, which located on a hill overlooking Dogo Hot Spring, making you to feel nature and history in a compact area.
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Guided Walking Ohenro Pilgrimage Experience in Dogo Hot Spring
2 hours
Free Cancellation
2.0
(3
Operators
)
5% savings
from
US$214
US$204
Per group
Member Pricing
VIP taxis can accommodate up to 9 passengers and are equipped with a luggage room for storing luggage such as suitcases. The spacious interior of the vehicle gives a sense of openness, making it easy to move around inside the vehicle. The ride comfort is also attractive, making it less tiring even when traveling long distances. You can also use child seats and cycle carriers that are convenient for going out on the Shimanami Kaido.
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All in One Matsuyama Day Tour Private Taxi for Up to 9 Guests
6 to 10 hours
Free Cancellation
5.0
(1)
5% savings
from
US$762
US$724
Per group
Member Pricing
Discover the charm of Matsuyama and the Seto Inland Sea on this private tour led by a government-licensed local guide. Located on the island of Shikoku, Ehime Prefecture is known for its beautiful scenery, rich cultural heritage, and relaxed atmosphere. Together with your guide, explore some of Matsuyama's highlights and gain insight into the region's local lifestyle and traditions. Stroll around the historic Dogo Onsen area, one of Japan's oldest hot spring towns, and experience the unique character of this charming castle town. Along the way, you may have the opportunity to discover local specialties and regional flavors that make Ehime unique. Because this is a fully private and customizable experience, the pace and itinerary can be tailored to your interests, making it ideal for couples, families, and travelers seeking an authentic experience beyond the usual tourist trail. *Please note that food and drink costs are not included and will be at your own expense.
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Matsuyama & Setouchi Local Food Tour with Licensed Guide
6 hours
Free Cancellation
5.0
(13 144
Operators
)
5% savings
from
US$107
US$102
Price varies by group size
Member Pricing
This private tour is designed for travelers arriving in Matsuyama by cruise ship. We will pick you up at Matsuyama Port or hotels near the port and explore the city with a government-licensed, experienced multilingual guide and a private vehicle. Matsuyama, the largest city in Shikoku, is famous for Matsuyama Castle, one of Japan's twelve surviving original castles, and for Dogo Onsen, one of the oldest and most celebrated hot springs in the country. Over this relaxed 6-hour tour, your guide introduces both the historic and modern sides of this charming castle town in Ehime. Together you can choose 2-3 sites from your itinerary list, such as Matsuyama Castle, Dogo Onsen Honkan, Ishite-ji Temple and the retro Dogo hot spring district with its Botchan steam train and lively shopping arcade. Because the tour is fully private and customizable, the day is built entirely around your interests, with no crowds and no rushing.
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Port Pick Up Matsuyama Private Tour Licensed Guide and Vehicle
6 hours
Free Cancellation
5% savings
from
US$633
US$602
Per group
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