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Ehime Prefecture Tours
All Ehime Prefecture Tours & Excursions in 2026
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Enjoy a real fishing experience with an electric bicycle guided tour departing from and arriving at Imabari, enjoying the spectacular views of the National Cycle Route Shimanami Kaido, interacting with the island's fishermen, and cruising the scenery of the Seto Inland Sea. Enjoy a seafood bowl made with locally caught red sea bream at a local fisherman's hut-style restaurant. A local guide will take you to the return location
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Full-Day Private Shimanami-Kaido E-Bike& cruise Tour
5 to 6 hours
from
$289
Price varies by group size
Our stage is Shimanami. Shimanami is a magnificent stage where everyone can spend a wonderful time. Enjoy a healthy and wonderful view on your E-bike!
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Shimanami Kaido Sightseeing Tour by E-bike
5 hours 30 minutes
Free Cancellation
5.0
(3)
from
$193
Price varies by group size
This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Matsuyama! Matsuyama, with the tranquil and beautiful Seto Inland Sea to the west and the mountains to the east, boasts a pleasant climate--mild thoughout the year with little rainfall. With its abundance of cultural offerings, Matsuyama features both the convenience of a city and the slow pace of the countryside. Let us know what you would like to experience and we will customize a four-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. Note*2: The National Government Licensed Guide Interpreter certification is issued by the Japanese government requires a good knowledge and understanding of Japanese culture and history.
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Matsuyama Customized Half-Day Tour with Licensed Local Guide
4 to 6 hours
Free Cancellation
5.0
(2)
from
$90
Price varies by group size
Japan's leading canyoning spot in the southwest of Shikoku This is a course where you can fully enjoy Ehime Prefecture's Ashizuri Uwakai National Park. The stage is set in a valley through the Meguro River, one of the Shimanto River tributaries. After finishing the half-day course, proceed further to the back, One of Japan's 100 largest waterfalls and 40 meters of slider points “Yukiwa no Taki” is the goal point. Next to Yukino Falls there is a natural Ochiai Pass that can be called a pipe slider created by nature, and you can enjoy all the big slider points in the valley. There is a steep staircase on the way, but you can also take a lunch break, The guide will select the spot of activity according to your physical strength, There is a detour for each point, so even beginners can participate with peace of mind.
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Named Valley Canyoning
6 hours
Free Cancellation
5.0
(1)
from
$67
Discover the charm of Matsuyama and the Seto Inland Sea on this private tour led by a government-licensed local guide. Located on the island of Shikoku, Ehime Prefecture is known for its beautiful scenery, rich cultural heritage, and relaxed atmosphere. Together with your guide, explore some of Matsuyama's highlights and gain insight into the region's local lifestyle and traditions. Stroll around the historic Dogo Onsen area, one of Japan's oldest hot spring towns, and experience the unique character of this charming castle town. Along the way, you may have the opportunity to discover local specialties and regional flavors that make Ehime unique. Because this is a fully private and customizable experience, the pace and itinerary can be tailored to your interests, making it ideal for couples, families, and travelers seeking an authentic experience beyond the usual tourist trail. *Please note that food and drink costs are not included and will be at your own expense.
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Matsuyama & Setouchi Local Food Tour with Licensed Guide
6 hours
Free Cancellation
5.0
(12,896
Operators
)
from
$106
Price varies by group size
This is a private day tour in Matsuyama for shore excursion travelers! There are a couple of options that one of would fit your needs! Visit the Japanese ancient historical places! Depends on the time limit, we can arrange sightseeing area with our guide and we have options to fit you as much as we can. Tour Options are mainly divided into "Public transportation Plan" and "Private car Plan". Feel free to let us know your request!
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Matsuyama Private Tour for Shore Excursion
5 hours
4.0
(1)
from
$280
Price varies by group size
Experience History Through Sound: Explore the Matsuyama Castle Matsuyama Castle has long been a beloved symbol of the city for the local community. Our audio guide reveals fascinating details you might have missed, designed to spark your curiosity. You'll feel transported to the past as Ninja guides you through the experience. Why Choose Our Guide? ✅ Engaging Insights – Discover the Castle's rich history in a simple, captivating way. ✅ Ultimate Convenience – Use your smartphone to explore at your own pace. ✅ Deeper Connection – Gain local knowledge for a truly memorable visit. Same-day reservations: Email sent within 30 min. Future reservations: The URL and password will be sent via email the day before. The closing day ・The third Wednesday in December The opening hour vary depending on the season. Please check the official website for updates. Please note: An entrance fee of 520 JPY which is not included in the price of the audio guide is required.
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Audio Guided Tour in Matsuyama Castle
30 minutes
to
1 hour 30 minutes
Free Cancellation
4.0
(1)
from
$6
The Kurushima Kaikyō Bridge, the world’s first triple suspension bridge, is one of the highlights of the Shimanami Kaido. As you enjoy cycling smoothly across this magnificent series of bridges on an E-cross bike, you can take in breathtaking views of one of Japan’s three fastest tidal currents flowing below, along with spectacular scenery of the surrounding islands.The tour begins at 8:00 AM and ends at 12:00 PM. It departs from the JR Imabari Station Cycling Terminal and concludes at the JR Imabari Station Cycling Terminal, where the tour ends and participants are dismissed.
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Shimanami Premium E Bike Journey
4 hours
from
$193
Start walking from Dogo Onsen Station and visit some famous spots for good fortune. While leisurely walking, think of a memorable word you like that will be made into an original Sake label later. How about a word related to Matsuyama such as Dogo, Shikoku, or Henro (pilgrimage) ? Or, it might be interesting to write your name in Chinese characters with the assistance of an English-speaking local guide. The word will be used to make an original Sake label at the Minakuchi Shuzo brewery, the only Sake brewery in Dogo. You can also enjoy tasting various Sake samples available for purchase in the store.
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Small-Group Walking Tour of Matsuyama and Minakuchi Brewery
2 hours 30 minutes
Free Cancellation
5.0
(3)
from
$77
This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Matsuyama! Matsuyama, with the tranquil and beautiful Seto Inland Sea to the west and the mountains to the east, boasts a pleasant climate--mild thoughout the year with little rainfall. With its abundance of cultural offerings, Matsuyama features both the convenience of a city and the slow pace of the countryside. Let us know what you would like to experience and we will customize a six-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. Note*2: The National Government Licensed Guide Interpreter certification is issued by the Japanese government requires a good knowledge and understanding of Japanese culture and history.
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Matsuyama Customized Private Tour in 1 Day with Licensed Guide
6 hours
Free Cancellation
5.0
(12,896
Operators
)
from
$135
Price varies by group size
One-day course which starts and ends at 'i.i.imabari! cycle station', the cycling terminal opened in 2020 in front of JR Imabari station. Visits Imabari Castle, Hashihama area symbolizing the ship-building town Imabari. Takes a ship to Umashima island. Crosses the Kurushima Kaikyo Bridge to Oshima island. Enjoys lunch at a restaurant with a great view of the Seto Inland Sea. ●Meet at 8:30 (Start 8:45) - Imabari Castle - Hashihama 10:10 -- Umashima 10:30 -- Kurushima Kaikyo Bridge -- 12:00 (Lunch) 13:10 - (Photo spots) - Imabari station 14:30 The total distance is about 15 km. A cycling course for beginners and intermediate cyclists. Visits Imabari famous for shipbuilding and towel production, Umashima and Oshima islands. Enjoys traveling in Seto Inland Sea by boat.
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Crown bridge hopping by Bike
6 hours
Free Cancellation
from
$161
Price varies by group size
In Ehime, the “Citrus Kingdom,” you can enjoy harvesting mandarins together with local farmers. The Seto Inland Sea’s mild climate is perfect for growing citrus, and the islands surrounded by calm waters help produce mandarins with exceptional flavor. Unlike the ones you see in store displays, mandarins grown on the trees are packed with natural sweetness and a balanced, refreshing acidity, offering a variety of tastes and aromas. You can take them home to use in sweets or cooking, or simply enjoy a mandarin in a warm room during winter—it’s absolutely delightful! Note: Children’s fees do not include a souvenir. This activity is a mandarin picking experience. Available season: Mandarins: October to December (The exact timing may vary slightly depending on the weather, so please confirm when making your reservation.)
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Miyakubochu Walking Foodie Adventure
1 hour
Free Cancellation
5.0
(5)
from
$15
The experience takes place in Dogo Onsen—one of Japan's oldest hot springs This hot spring town, with a history spanning roughly 3,000 years, offers a mesmerizing, otherworldly Japanese atmosphere—so much so that it has even inspired anime settings. Within a compact 500m² area, you'll find magnificent Japanese architecture, narrow alleys perfect for hidden explorations, and a lively arcade lined with souvenir shops, ideal for a food stroll. The entire town exudes a timeless ambiance, making it the perfect place to wander in a kimono while discovering countless picturesque scenes.
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Dogo Onsen: Kimono & Geisha Immersion Photogenic Tour
2 hours 30 minutes
Free Cancellation
5.0
(5
Operators
)
from
$297
This 2-night, 3-day tour is a gastronomic and cultural journey across the Seto Inland Sea, designed for international travellers with a deep interest in Japanese food culture and regional lifestyles. Departing from Matsuyama in Shikoku, off the typical tourist route, and travelling to Kure using a combination of private vehicle and ferry, you experience the unique proximity of the sea and people in the Seto Inland Sea while exploring the distinct sake, cuisine, and history of the region.
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Hiroshima Setouchi Sake Breweries
3 days
Free Cancellation
from
$1,798
Price varies by group size
The perfect plan for those wishing to sightsee efficiently within limited time! Experience making traditional Japanese fans at the Ikarashi Kite Museum, which displays a wide range of materials centred on traditional kites from various regions and kites collected from around the world. Afterwards, stroll along the “Hachikōji and Gokoku Townscape” stretching approximately 600 metres along the Konpira Kaidō road. The residences of wealthy merchants, where traditional culture endures, remain preserved as they were in their heyday. Enjoy the lingering atmosphere, featuring earthen walls plastered with local clay and traditional plasterwork. Furthermore, experience Uchiko's artistic culture in the dressing rooms of an authentic, purely Japanese-style theatre building, which has continued since the Taisho era.
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Uchiwa Fan Making and Uchiko Town Historical Stroll
2 hours 30 minutes
Free Cancellation
from
$161
Per group
Are you looking for a hands-on and local immersion experience unlike any other? On this tour, you will also have the unique opportunity to partake in a 200-year-old tradition by learning how to make Japanese candles known as Warosoku. Unlike the dipped candles of the West, Uchiko Warosoku are created by hand using a centuries-old technique that you can learn from a master! Once you have completed your very own Warosoku, you can enjoy a peaceful and intimate tea time of matcha and local sweets with the 7th-generation head craftsman. With a highly educated and friendly guide, you’re guided through a beautiful and well-preserved historical district. As you make your way to a Japanese Candle workshop that has been in operation for 7 generations, you will learn all about the history of this one-of-a-kind historic district. This tour is the perfect mix of history, craft, and local immersion that you will never forget.
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Traditional Japanese Candle Making and Uchiko Walking Tour
3 hours 30 minutes
from
$417
Price varies by group size
This private and customizable tour for Matsuyama is perfect for guests who would like to have their own itinerary planned based on their interests and preferences, allowing guests to experience the city at their own pace. Discover Matsuyama at your own pace on this fully customizable 4-hour half day private tour with an English-speaking (or other language) tour guide. Create a dream tour that’s perfect for your interests and preferences. After booking, you'll receive a form with various themes, facilitating easy selection based on your interests. Whether it's culture, history, cuisine, nature, or special events, you can highlight your preferences and must-see spots, streamlining our planning process
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Matsuyama Private Customizable Half Day Tour
4 hours
5.0
(768
Operators
)
from
$453
Price varies by group size
Dogo Hot Spring , which is said to be the oldest hot spring in Japan, is also on the route of the pilgrimage to the 88 sacred sites of Shikoku, where many pilgrims heal the fatigue of their journey and enjoy historical and cultural sightseeing. This programme allows visitors to experience local history and pilgrimage culture while walking with a guide along the surrounding pilgrimage routes, which are generally not well known to the public. Within walking distance of Dogo Onsen is the 51st temple Ishite-ji Temple, which has many cultural assets and has been awarded a Michelin star. You can learn the etiquette of pilgrimage and history and culture of temples. Along the walking pilgrimage route, there is a nature trail that climbs up a small mountain and passes through a bamboo forest, which you would not expect to find in the city, and an ancient shrine, Isaniwa Shrine, which located on a hill overlooking Dogo Hot Spring, making you to feel nature and history in a compact area.
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Guided Walking Ohenro Pilgrimage Experience in Dogo Hot Spring
2 hours
Free Cancellation
2.0
(3
Operators
)
from
$212
Per group
Unravel the tastes of Matsuyama with a delightful Dogo Beer tasting experience, perfect for both beer enthusiasts and non-drinkers alike. Sample six distinctive varieties of Dogo Beer, each showcasing unique aromas and flavors inspired by the historic Dogo Onsen area. For those preferring a non-alcoholic option, enjoy a refreshing soft drink and take home an exclusive souvenir. Engage with knowledgeable staff who share the fascinating story behind Dogo Beer, making this tasting not just a drink, but a journey through local craft brewing.
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Matsuyama Minakuchi Sake Brewery with Tasting
1 hour
Free Cancellation
from
$128
This is the ideal tour for travelers wanting to discover Matsuyama's highlights efficiently in a private vehicle with a government-licensed multilingual guide! Discover the warm charm of Matsuyama, the largest city on Shikoku island. Ride the ropeway up to Matsuyama Castle, one of Japan's twelve original surviving castles, with sweeping views of the city and the Seto Inland Sea. Soak in the timeless atmosphere of Dogo Onsen, one of Japan's oldest hot springs, whose wooden bathhouse is said to have inspired Spirited Away. With a private vehicle, explore at your own pace. Visit historic Ishite-ji Temple on the Shikoku pilgrimage, see the beloved retro Botchan Train, stroll the lively Okaido arcade, and admire the vermilion Isaniwa Shrine and the European-style Bansuiso villa. With a fully customizable itinerary and a knowledgeable local guide, this private tour is a relaxed, enriching way to experience the best of Matsuyama at your own pace.
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Matsuyama Customized Private Tour by Car with Licensed Guide
6 hours
Free Cancellation
5.0
(12,896
Operators
)
from
$340
Price varies by group size
Discover the hidden magic of rural Shikoku on this immersive day tour through a secluded village nestled within Niyodogawa town. Celebrated for its sweeping springtime cherry blossoms, dramatic autumn gorges, and the vibrant Akiba Festival in February, this remote community offers a rare glimpse into ancient Japanese traditions. Guests will walk the historic festival path to the local shrine, feast on Kochi’s traditional sawachi platter cuisine inside a beautifully preserved heritage home, and connect directly with local festival keepers. The journey concludes with a peaceful visit to a spectacular hillside tea plantation and a relaxing break for fragrant, artisan green tea and local sweets at a charming tea farmer’s restaurant.
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Shikoku Mountain Escape
4 hours
Free Cancellation
5.0
(3
Operators
)
from
$230
Price varies by group size
The Ultimate Photogenic Kimono Package: This private tour takes you to Ehime's most photogenic spots via private taxi. Explore an award-winning historic villa, Insta-famous seaside station etc. in traditional attire. After kimono dressing, our taxi connects distant locations directly, without disrupting your attire. As Shimonada Station has limited train access, this private taxi package is essential for a stress-free visit. ◆Garyu Sanso Villa: Hidden Masterpiece Awarded Stars by a World Top Travel Guide A century-old National Important Cultural Property. Its traditional architectual design and beautiful garden offers perfect harmony with kimono. ◆Shimonada Station: Viral Seaside Station Photograph at this iconic spot famous for dramatic sea views. The Best Part: Rare, authentic kimono photography against this backdrop makes your photos truly unique. ◆Futami Roadside Station & Seaside Park: Final stop for rest and local souvenirs. *Summer: Yukata (lighter kimono) provided."
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Private Taxi: Photogenic Kimono at Historic Villa & Viral Seaside
6 hours
5.0
(6
Operators
)
from
$243
Price varies by group size
・ Authentic tea ceremony experience in the tea house in Matsuyama Castle (Ninomaru Garden) ・Experience making matcha yourself using traditional tools (experiential) · Enjoy the authentic tea ceremony experience in the historic garden · A private space where a small number of people can relax and enjoy ・Recommended for couples, families, and first-timers · Beautiful scenery of Japanese garden, perfect for photography · Easy-to-understand content that even beginners can participate with confidence · A special time of calm and calm among tourist attractions
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Japanese cooking experience at TOKYO KITCHEN
1 hour
Free Cancellation
from
$32
Enjoy a tour of Matsuyama Castle, the famous Ropeway street, and Okaido shopping arcade for a lovely day in the city. Matsuyama Castle is one of Japan's 12 Edo-era castles and a must-see in the city. Then, we'll stop for one of two specialties—Iyokan orange soft-serve ice cream or homemade Amazake (sweet fermented rice drink)—at a cafe. Finally, we'll stroll around Ropeway Street and discover the fun shops in the Okaido arcade.
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[Town walk] Stroll around Matsuyama Castle and enjoy local shopping
2 hours 30 minutes
Free Cancellation
5.0
(1)
from
$77
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