All Niigata Prefecture Tours & Excursions in 2026

This private and customizable tour for Niigata is perfect for guests who would like to have their own itinerary planned based on their interests and preferences, allowing guests to experience the city at their own pace.

This private and customizable tour for Niigata is perfect for guests who would like to have their own itinerary planned based on their interests and preferences, allowing guests to experience the city at their own pace.

If you’re looking for an overview tour of some of Nagano’s best bits, then this is it. After a hassle-free pickup, set off on an adventure to Jigokudani Snow Monkey Park, and Shibu Onsen, with admission included to save you time waiting in ticket lines. To keep energy levels high, you can also benefit from having a soba noodle lunch included.

A Day of Art, Food, and Breathtaking Views in Snowy Echigo-Tsumari Discover a side of Echigo-Tsumari, in Tokamachi, that only winter reveals, on this one-day tour through a snow-covered landscape. Our first stop is Kiyotsukyo Gorge, one of Japan's three great gorges. Beyond the tunnel lies a "light art" installation, where in the snowy season the water and rock walls shimmer white, opening up a dreamlike world in the quiet. For lunch, enjoy a leisurely meal at Matsudai Satoyama Shokudo, savoring warm, local dishes made with regional ingredients. In the afternoon, visit the Echigo-Tsumari Contemporary Art Museum MonET, a museum where the building itself is a work of art. Art encountered amid the snow stays with you more deeply than usual. Come and enjoy a quiet, luxurious winter day in Echigo. I'll explain using a translation app. Cover photo: “Tunnel of Light” by Ma Jansson (MAD Architects), photo by Osamu Nakamura

Please note that even if you select “Tour Language: English(written),” the driver speaks Japanese only. Communication will be supported using a translation app, and English tour information will be provided in advance. Discover the charm of Niigata with this private shore excursion tailored for cruise passengers. Enjoy a flexible itinerary that showcases historic landmarks, traditional architecture, and local culture while traveling in a comfortable private vehicle. With dedicated round-trip transport from Niigata Port, this experience allows you to explore at your leisure without the constraints of larger group tours. Perfect for couples, families, and small groups, this tour ensures comfort and efficiency, with a timely return to the port for your cruise. - Private vehicle for a relaxed and personalized tour experience - Explore Niigata's historic sites and local culture at your own pace - Ideal for couples, families, and small groups seeking comfort

Enjoy a private, full day walking tour of Niigata with a government-licensed and multilingual guide. Niigata is a beautiful city located on Japan's northwest coast, facing the Sea of Japan. Its perfect climate and verdant landscape helped to make it an agricultural powerhouse, known for its long heritage of rice and sake production. Lets us know your interests and your guide will customize a tour that is made specifically for you.

Spend a full day discovering Niigata, the elegant port city on the Sea of Japan, with your own government-licensed guide and a private vehicle. Set the pace and explore in depth, from sacred shrines to sake and seafood. Begin at Hakusan Shrine, dedicated to matchmaking, then tour the magnificent former Ito family mansion and gardens at the Northern Culture Museum. Wander the historic geisha district of Furumachi, visit the centuries-old Imayo Tsukasa sake brewery for a tasting, and take in panoramic views from the free Befco Bakauke observation room at Toki Messe. Learn the city's history at Minatopia and the former Niigata Customs House, browse the lively Honcho market, and admire the elegant six-arch Bandai Bridge. With a private guide and vehicle throughout, the itinerary is fully customisable, making it ideal for travellers who want to experience the culture, history and flavours of Niigata in comfort.

This full-day tour explores the scenery and craft traditions around Niigata with an English-speaking guide, available by public transport or private vehicle, meeting at Niigata Station. Begin at Yahiko Shrine, one of Niigata's most sacred sites, where a cedar forest leads to a main shrine with over 2,400 years of history, then continue nearby to the 634-meter summit of Mt. Yahiko for panoramic views over the Sea of Japan, Sado Island, and rice fields. With a private vehicle, the day continues to Sakana no Ichibadori fish market in Nagaoka for fresh seafood, and on to Tsubame-Sanjo, renowned for metal craftsmanship, where the Regional Industries Center offers Japanese knives, cutlery, and kitchenware. Given the greater distances, the public-transport version instead keeps to a closer loop around Yahiko Shrine and Mt. Yahiko. Lunch can be arranged along the way at your own expense, and the itinerary can be adjusted within the tour's allotted time to suit your interests.

Discover the unique charm of Niigata on a relaxing half-day journey that combines traditional Japanese culture, local flavors, and city scenery. This experience offers an opportunity to see a different side of Japan, from its long-standing traditions and craftsmanship to its famous food and sake culture. With a comfortable and well-paced itinerary, travelers can experience the character of Niigata while making the most of their limited time in the city. It is an ideal choice for those looking to enjoy authentic local culture and scenic highlights without the need for a full-day excursion. Guests who wish to enjoy a sake tasting can also do so for an additional fee paid locally.

Simplify your visit to Sado Island from Niigata City on a guided day tour. After catching the ferry over from the mainland (extra cost), you can choose 3–4 different attractions that you most want to visit. Depending on your interests, you could check out the Sado Gold Mine, the Museum of History and Folklore, the island’s lovely parks, and more. Get away from the crowds at this less-visited destination.

Nigata is known for the best sake producing area - Myoko isn't the exception with 3 sake breweries of unique history and product line-up. They are all small-sized truly local breweries. You can see more and communicate with the business owner and/or workers with a guide. After the brewery tour, we'll check and try local food at a local farmer's market or authentic local restaurant of your choice/guide's recommendation.

Step into the world of sake production like never before at Niigata Ichiryu Sake Brewery, known for its Bairi brand. This unique experience unveils the intricate bottling process, the pivotal moment that shapes how sake arrives in your glass. Witness the active bottling line, where sake is meticulously filtered, filled, sealed, and labeled. A knowledgeable guide will illuminate the importance of temperature control and hygiene, demonstrating how even minor variations can impact aroma and taste. Conclude with a guided tasting of three specially selected sake varieties, highlighting the significance of careful handling in preserving flavor and balance.

You can go cycling through the streets of this manufacturing town, and visit some local workshops which are usually closed to the public, and witness the craftsmanship up close. On this tour, you'll ride a high-performance e-Bike, slicing through the breeze as you're guided to historical workshops and local spots that are usually inaccessible, thanks to the unique insights of a local tour guide. Throughout the tour, you are able to experience the dedication and craftsmanship of artisans while gaining a deeper understanding of life in the Tsubame-Sanjo area. The activity is available for both solo travelers and groups.

Discover the sake heritage of Niigata, widely regarded as Japan's premier sake producing region, on this relaxed private walking tour led by a friendly, government licensed local guide. Niigata's cold, snowy winters, pure water and high quality rice create its famously clean, crisp and dry 'tanrei karakuchi' sake. Starting near Niigata Station, visit Ponshukan, a unique tasting hall where you can sample a vast selection of local brews from across the prefecture, then tour a historic working sake brewery to see how premium sake is crafted and enjoy a guided tasting. Throughout the day your guide shares the stories and food pairings behind Niigata's beloved sake. Because this is a private tour, the pace and route are yours: linger where you like, ask all the questions you want, and customize the day to your tastes. Whether you are a curious first-timer or a passionate sake lover, it is a warm, local way to experience Niigata.

I teach snowboarding in a heavy snowfall area in Yuzawa, that is an hour away from Tokyo by Shinkansen. The venue is in a ski resort located at Yuzawa in Niigata Prefecture, which is a heavy snowfall area that can be reached from Tokyo in just over an hour by bullet train. I will film with a GoPro if you wish. I am a Japanese guy and I have a snowboarding certification at the 2nd level. I speak fluent English. I also have a certified public accountant qualification of the United States. I lived in Manhattan and Philadelphia for 2 years previously. The lesson is suitable for beginners. Below is an example of the itinerary. 8:15 am: Meet at JR Echigo-Yuzawa Station. Move to a ski resort by free bus. 8:45 am: Arrive at the ski resort. Rent equipment and change clothes. 9:30 am: Start lesson. Noon: Lesson ends. We will NOT provide stuff below. - Ski ticket (1-day ticket) - snowboard - snowboard wear - goggle - hat - gloves - Helmet - Shinkansen ticket to the nearest station

Step into the heart of Niigata on this private, fully guided day tour led by a government-licensed guide, with your own private vehicle and driver. Niigata grew rich as one of Japan's first international ports and as the gateway to the country's finest rice and sake, and this tour brings that story to life. Begin at Hakusan Shrine, the city's spiritual heart, then explore the grand Northern Culture Museum, former estate of Niigata's wealthiest landowning family. Wander the lively Pia Bandai market and the historic geisha quarter of Furumachi, and step inside the Imayo Tsukasa sake brewery to taste crisp local brews born of pure water and premium rice. Take in sweeping views from the Befco Bakauke Observatory atop Toki Messe, admire the Meiji-era Former Niigata Customs Office on the Shinano River, and browse the Honcho market. With hotel pickup, a flexible customizable route and an expert guide, you'll discover the best of Niigata in comfort and at your own pace.

Comfortable Sightseeing by Car! Special Tour of Tokamachi and the Earth Art Festival with a Dedicated Guide Efficiently explore the artworks scattered throughout the vast satoyama landscape while enjoying the feel of a leisurely drive! Experience the highlights in luxury, without the stress of getting around. Comfortable Travel and Sightseeing: Since you’re traveling by car, you can enjoy the artworks without worrying about the weather or getting tired! A Deeper Connection to the Art: The fun of viewing the art doubles with behind-the-scenes stories and commentary from your dedicated guide. Discover Hidden Gems: Follow a route crafted by locals who know the area inside and out, taking you to hidden gems and Instagram-worthy spots! This isn’t just about viewing art—it’s a special journey that captures the joy of exploring. Let’s cruise through Tokamachi’s art together!

Explore the vibrant Pier Bandai market on a guided culinary walk that delves into the heart of Japanese seafood culture. This tour offers an authentic introduction to how fish and shellfish are selected, prepared, and enjoyed in everyday Japanese life. With a knowledgeable local guide, visit the Bandai-jima Fish Market and specialty shops, learning about local seafood favorites like sweet shrimp and salt-cured salmon. The experience includes a dining allowance for sampling various casual eateries, allowing you to enjoy dishes that reflect Niigata’s unique culinary landscape. - Discover the rich seafood traditions of Niigata at Pier Bandai - Guided exploration of the Bandai-jima Fish Market and specialty shops - Learn about local seafood and everyday eating habits in Japan - Enjoy a dining allowance to sample fresh seafood dishes at your leisure

This 6-hour walking tour includes a Knife factory tour and fruit knife crafting at Tojiro, one of Japan's best knife makers.You'll polish the blade and the craftsman will sharpen the edge. Then you assemble the handle.You can get an up close and personal view of the how the craftsmen work. Take the completed knife home. There's also a tax-free showroom! A licensed guide will accompany you and help with translation. Before visiting Tojiro, you will go on a walking tour, please customize your tour with your guide by selecting 1-2 spots from‘what to expect’ or ‘itinerary’ list. . ※The Tojiro experience starts at 1:00 PM. Please be at the reception by 12:50. ※Upon arrival at Tojiro knife making, there will be an explanation regarding the handling of dangerous objects (knives), machinery, and an insurance application. Insurance fees at Tojiro are included in the experience price. ※Knife making (11+ only, adult price); children and infants can join the factory tour.

In Tokamachi, textiles have long been central to community life, especially during the harsh winters when they were woven into the very fabric of social customs. In the past, young men would look at the quality of a woman’s fabric before even looking at her face when searching for a wife. Today, Tokamachi’s textile craftsmanship reflects the region’s resilience and creativity, showcasing a rich tradition of adapting to its environment. This tour offers you a chance to experience this magical culture firsthand. You’ll learn about the history of Tokamachi and see the artists at work. Your day begins at 10:00 AM when you meet your guide at Tokamachi Station. From there, you will dive into the captivating history and cherished traditions of the area. Enjoy an unforgettable lunch experience, savoring local flavors, and take a tour of a kimono factory, where you’ll engage in a unique activity. The tour concludes at 5:00 PM back at Tokamachi Station.

Begin your private shore excursion with pickup from Niigata Port. Travel comfortably in your own private vehicle. Unlike a large group tour, there is no need to keep pace with other travelers, allowing you to enjoy each destination at your own pace. Stop at Bandai Bridge for photos before visiting Hakusan Shrine. Continue to the Former Saito Family Summer Villa, known for its traditional architecture and beautiful Japanese garden. Visit Imayotsukasa Sake Brewery to discover Niigata’s sake culture, then explore Pier Bandai for local seafood and regional specialties. If time permits, visit the Befco Bakauke Observatory for panoramic views over Niigata City. The driver speaks Japanese, with communication assisted by a translation app. Before your tour, you will receive an English digital guidebook about the itinerary and sightseeing locations. Pre-tour customer support is available in English. Return to Niigata Port in time for your ship’s departure.

Discover the rich history of the old Japanese port town of Niigata. This private tour explores the unique blend of Western and Japanese cultures that developed in Niigata in the 1800s when ships arrived from all over the world to trade and the city was flooded with sailors. You'll visit such landmarks as the Old Saito Residence, the former Ozawa Family Estate, and the Minato Inari Shrine.

Make sushi with fresh seasonal fish Every morning the chef visits the market and carefully selects the best local fish for the day. In this course, you can taste Nigita's local fish (for example “Noppe”) that had been caught that very morning. Become an expert of sushi making and eating Did you know that sushi gripping method differs depending on the ingredients? You must subtly change the force of your grip and the manner of your grasp. A professional sushi chef will give an easy to understand lecture on all the secrets! You can become a sushi-grip expert!