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Ehime Prefecture Tours
All Ehime Prefecture Tours & Excursions in 2026
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Enjoy a real fishing experience with an electric bicycle guided tour departing from and arriving at Imabari, enjoying the spectacular views of the National Cycle Route Shimanami Kaido, interacting with the island's fishermen, and cruising the scenery of the Seto Inland Sea. Enjoy a seafood bowl made with locally caught red sea bream at a local fisherman's hut-style restaurant. A local guide will take you to the return location
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Full-Day Private Shimanami-Kaido E-Bike& cruise Tour
5 to 6 hours
from
USD 292
Price varies by group size
Embark on an unforgettable adventure with our one-day E-bike tour across Omishima's southern half-circle, spanning approximately 34 kilometers. Explore iconic landmarks like Oyamazumi Shrine, Tokoro Museum, and Ken Iwata Mother and Child Museum in a six-hour excursion. Experience the charm of wineries, brewery shops, and breathtaking coastal views along the Shimanami Kaido. Casual pit stops at Kaeru Bakery add to the journey's delight. As the perfect finish, indulge in a sumptuous meal at "Shimanami French Filer" as a well-deserved reward. Join us for an active and flavorful day of exploration and enjoyment!
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6 Hour Private E bike Tour on Omishima
6 hours
from
USD 253
Price varies by group size
This is a private day tour in Matsuyama for shore excursion travelers! There are a couple of options that one of would fit your needs! Visit the Japanese ancient historical places! Depends on the time limit, we can arrange sightseeing area with our guide and we have options to fit you as much as we can. Tour Options are mainly divided into "Public transportation Plan" and "Private car Plan". Feel free to let us know your request!
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Matsuyama Private Tour for Shore Excursion
5 hours
4.0
(1)
from
USD 283
Price varies by group size
Our stage is Shimanami. Shimanami is a magnificent stage where everyone can spend a wonderful time. Enjoy a healthy and wonderful view on your E-bike!
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Shimanami Kaido Sightseeing Tour by E-bike
5 hours 30 minutes
Free Cancellation
5.0
(3)
from
USD 195
Price varies by group size
Japan's leading canyoning spot in the southwest of Shikoku This is a course where you can fully enjoy Ehime Prefecture's Ashizuri Uwakai National Park. The stage is set in a valley through the Meguro River, one of the Shimanto River tributaries. After finishing the half-day course, proceed further to the back, One of Japan's 100 largest waterfalls and 40 meters of slider points “Yukiwa no Taki” is the goal point. Next to Yukino Falls there is a natural Ochiai Pass that can be called a pipe slider created by nature, and you can enjoy all the big slider points in the valley. There is a steep staircase on the way, but you can also take a lunch break, The guide will select the spot of activity according to your physical strength, There is a detour for each point, so even beginners can participate with peace of mind.
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Named Valley Canyoning
6 hours
Free Cancellation
5.0
(1)
from
USD 68
Explore the serene beauty of Kamishima Island on our 'E-bike and God's Island trekking' adventure! Departing from WAKKA guest house on Omishima, this journey promises an unforgettable experience. Effortlessly glide through the island's flat terrains on our top-notch E-bikes, ensuring a stress-free ride for all. Discover the ancient tranquility of the 2,600-year-old Oyamazumi Shrine, known as the Island of the Gods. Ascend 266 meters to Mt. Anjin, surrounded by majestic camphor trees, and relish breathtaking views of the Seto Inland Sea during this mildly challenging trek. Indulge in Kamishima Island's authentic flavors with our exclusive local delicacies, especially the renowned 'Kamishima Manju.' It's not just about satisfying your taste buds but immersing yourself in the island's healing essence. Join us for an adventure filled with natural beauty, serene landscapes, and the soothing ambiance of Kamishima Island. Enjoy a rejuvenating experience!
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5 Hour E-bike Trekking on Omishima
5 hours
from
USD 240
Price varies by group size
In Ehime, the “Citrus Kingdom,” you can enjoy harvesting mandarins together with local farmers. The Seto Inland Sea’s mild climate is perfect for growing citrus, and the islands surrounded by calm waters help produce mandarins with exceptional flavor. Unlike the ones you see in store displays, mandarins grown on the trees are packed with natural sweetness and a balanced, refreshing acidity, offering a variety of tastes and aromas. You can take them home to use in sweets or cooking, or simply enjoy a mandarin in a warm room during winter—it’s absolutely delightful! Note: Children’s fees do not include a souvenir. This activity is a mandarin picking experience. Available season: Mandarins: October to December (The exact timing may vary slightly depending on the weather, so please confirm when making your reservation.)
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Miyakubochu Walking Foodie Adventure
1 hour
Free Cancellation
5.0
(5)
from
USD 16
This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Matsuyama! Matsuyama, with the tranquil and beautiful Seto Inland Sea to the west and the mountains to the east, boasts a pleasant climate--mild thoughout the year with little rainfall. With its abundance of cultural offerings, Matsuyama features both the convenience of a city and the slow pace of the countryside. Let us know what you would like to experience and we will customize a four-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. Note*2: The National Government Licensed Guide Interpreter certification is issued by the Japanese government requires a good knowledge and understanding of Japanese culture and history.
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Matsuyama Customized Half-Day Tour with Licensed Local Guide
4 hours
Free Cancellation
5.0
(2)
from
USD 91
Price varies by group size
Discover the charm of Matsuyama and the Seto Inland Sea on this private tour led by a government-licensed local guide. Located on the island of Shikoku, Ehime Prefecture is known for its beautiful scenery, rich cultural heritage, and relaxed atmosphere. Together with your guide, explore some of Matsuyama's highlights and gain insight into the region's local lifestyle and traditions. Stroll around the historic Dogo Onsen area, one of Japan's oldest hot spring towns, and experience the unique character of this charming castle town. Along the way, you may have the opportunity to discover local specialties and regional flavors that make Ehime unique. Because this is a fully private and customizable experience, the pace and itinerary can be tailored to your interests, making it ideal for couples, families, and travelers seeking an authentic experience beyond the usual tourist trail. *Please note that food and drink costs are not included and will be at your own expense.
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Matsuyama & Setouchi Local Food Tour with Licensed Guide
6 hours
Free Cancellation
5.0
(12,757 Operators)
from
USD 107
Price varies by group size
You can experience a factory tour of Japanese Paper factory that has 100-year of history with a dedicated guide and making a tapestry with “gilded washi,” which is a combination of Local Japanese paper and a traditional French technique.
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Gilded Washi Tapestry Making and Paper factory tour in Uchiko
3 hours
from
USD 247
Price varies by group size
Experience History Through Sound: Explore the Matsuyama Castle Matsuyama Castle has long been a beloved symbol of the city for the local community. Our audio guide reveals fascinating details you might have missed, designed to spark your curiosity. You'll feel transported to the past as Ninja guides you through the experience. Why Choose Our Guide? ✅ Engaging Insights – Discover the Castle's rich history in a simple, captivating way. ✅ Ultimate Convenience – Use your smartphone to explore at your own pace. ✅ Deeper Connection – Gain local knowledge for a truly memorable visit. Same-day reservations: Email sent within 30 min. Future reservations: The URL and password will be sent via email the day before. The closing day ・The third Wednesday in December The opening hour vary depending on the season. Please check the official website for updates. Please note: An entrance fee of 520 JPY which is not included in the price of the audio guide is required.
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Audio Guided Tour in Matsuyama Castle
30 minutes
to
1 hour 30 minutes
Free Cancellation
4.0
(1)
from
USD 7
Are you looking for a hands-on and local immersion experience unlike any other? On this tour, you will also have the unique opportunity to partake in a 200-year-old tradition by learning how to make Japanese candles known as Warosoku. Unlike the dipped candles of the West, Uchiko Warosoku are created by hand using a centuries-old technique that you can learn from a master! Once you have completed your very own Warosoku, you can enjoy a peaceful and intimate tea time of matcha and local sweets with the 7th-generation head craftsman. With a highly educated and friendly guide, you’re guided through a beautiful and well-preserved historical district. As you make your way to a Japanese Candle workshop that has been in operation for 7 generations, you will learn all about the history of this one-of-a-kind historic district. This tour is the perfect mix of history, craft, and local immersion that you will never forget.
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Traditional Japanese Candle Making and Uchiko Walking Tour
3 hours 30 minutes
from
USD 422
Price varies by group size
This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Matsuyama! Matsuyama, with the tranquil and beautiful Seto Inland Sea to the west and the mountains to the east, boasts a pleasant climate--mild thoughout the year with little rainfall. With its abundance of cultural offerings, Matsuyama features both the convenience of a city and the slow pace of the countryside. Let us know what you would like to experience and we will customize a six-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. Note*2: The National Government Licensed Guide Interpreter certification is issued by the Japanese government requires a good knowledge and understanding of Japanese culture and history.
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Matsuyama Customized Private Tour in 1 Day with Licensed Guide
6 hours
Free Cancellation
5.0
(12,757 Operators)
from
USD 136
Price varies by group size
Start walking from Dogo Onsen Station and visit some famous spots for good fortune. While leisurely walking, think of a memorable word you like that will be made into an original Sake label later. How about a word related to Matsuyama such as Dogo, Shikoku, or Henro (pilgrimage) ? Or, it might be interesting to write your name in Chinese characters with the assistance of an English-speaking local guide. The word will be used to make an original Sake label at the Minakuchi Shuzo brewery, the only Sake brewery in Dogo. You can also enjoy tasting various Sake samples available for purchase in the store.
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Small-Group Walking Tour of Matsuyama and Minakuchi Brewery
2 hours 30 minutes
Free Cancellation
5.0
(3)
from
USD 78
This private and customizable tour for Ozu city (in Ehime Prefecture) is perfect for guests who would like to have their own itinerary planned based on their interests and preferences, allowing guests to experience the city at their own pace. Discover 4-5 attractions in Ozu City at your own pace on this fully customizable 8-hour full day private tour with an English-speaking (or other language) tour guide. Create a dream tour that’s perfect for your interests and preferences. After booking, you'll receive a form with varied themes, allowing easy selection based on your interests. Whether it's culture, history, cuisine, nature, or special events, you can highlight your preferences and must-see spots, streamlining our planning process.
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Ozu Private Customizable Full Day Tour
8 hours
from
USD 332
Price varies by group size
Dogo Hot Spring , which is said to be the oldest hot spring in Japan, is also on the route of the pilgrimage to the 88 sacred sites of Shikoku, where many pilgrims heal the fatigue of their journey and enjoy historical and cultural sightseeing. This programme allows visitors to experience local history and pilgrimage culture while walking with a guide along the surrounding pilgrimage routes, which are generally not well known to the public. Within walking distance of Dogo Onsen is the 51st temple Ishite-ji Temple, which has many cultural assets and has been awarded a Michelin star. You can learn the etiquette of pilgrimage and history and culture of temples. Along the walking pilgrimage route, there is a nature trail that climbs up a small mountain and passes through a bamboo forest, which you would not expect to find in the city, and an ancient shrine, Isaniwa Shrine, which located on a hill overlooking Dogo Hot Spring, making you to feel nature and history in a compact area.
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Guided Walking Ohenro Pilgrimage Experience in Dogo Hot Spring
2 hours
Free Cancellation
2.0
(3 Operators)
from
USD 214
Per group
The number of vacant houses in Ozu City is increasing as its population declines, making it difficult to maintain the townscape and old buildings. To preserve valuable regional culture for future generations and protect the town’s identity, Ozu City has focused on the restoration and utilization of old, abandoned residences and historic buildings. On this tour, you will learn about the current struggles in the old district and its revitalization efforts. ・The movie will show the overview of the pre-revitalized Ozu. ・A special visit to architectures before or under construction ・Viewing of Revitalized Historical Architectures A special visit to a hotel and shops in olden houses ・Interactoin with local Residents Interact with locais and business owners involved in revitalization of the Ozu castle-town
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OZU STORIES Ozu Castle Town Regeneration Stories
2 hours
4.5
(4)
from
USD 68
Price varies by group size
This private and customizable tour for Matsuyama is perfect for guests who would like to have their own itinerary planned based on their interests and preferences, allowing guests to experience the city at their own pace. Discover Matsuyama at your own pace on this fully customizable 4-hour half day private tour with an English-speaking (or other language) tour guide. Create a dream tour that’s perfect for your interests and preferences. After booking, you'll receive a form with various themes, facilitating easy selection based on your interests. Whether it's culture, history, cuisine, nature, or special events, you can highlight your preferences and must-see spots, streamlining our planning process
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Matsuyama Private Customizable Half Day Tour
4 hours
5.0
(1 Operators)
from
USD 458
Price varies by group size
Enjoy a tour of Matsuyama Castle, the famous Ropeway street, and Okaido shopping arcade for a lovely day in the city. Matsuyama Castle is one of Japan's 12 Edo-era castles and a must-see in the city. Then, we'll stop for one of two specialties—Iyokan orange soft-serve ice cream or homemade Amazake (sweet fermented rice drink)—at a cafe. Finally, we'll stroll around Ropeway Street and discover the fun shops in the Okaido arcade.
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[Town walk] Stroll around Matsuyama Castle and enjoy local shopping
2 hours 30 minutes
Free Cancellation
5.0
(1)
from
USD 78
This is an 8-hour one-day tour that takes you to popular tourist spots in Matsuyama City, Ehime Prefecture, Iyonada, and Ozu with a guide in a VIP specification bus with 12 regular seats and a single row of leather independent seats on each side, or a retro bonnet bus with 20 regular seats. We will meet at the Dogo Prince Hotel or pick you up at your hotel in Matsuyama City. Enjoy the spectacular view of Shimonada Station, which has been the setting for many movies and dramas as a station close to Japan's sea, and Ozu, which has attracted worldwide attention as a sustainable tourist destination, on a private guided tour. You can also enjoy a small ride experience on the local line of JR Shikoku from Iyo Kaminada Station ~ Shimonada Station. Since it is a private tour, you can arrange sightseeing points according to your preference. Departure and return times are also available upon request.
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Shimonada Station and Matsuyama Castle Private Tour
8 hours
Free Cancellation
from
USD 1,169
Per group
Known as the “Haiku Capital,” Matsuyama is the birthplace of Masaoka Shiki, who redefined haiku as a form of modern literature, laid the foundations of contemporary haiku, and gave it the name “haiku.” The city is also the cradle of haiku innovation. It is home to many sites associated with renowned poets, including the hermitage where Santōka Taneda spent his final years, making Matsuyama truly the spiritual home of haiku. In Matsuyama, haiku is deeply woven into everyday life and urban culture and is actively shared both within Japan and internationally, making the city a uniquely important source of modern haiku culture. Drawing inspiration from seasonal landscapes and historic settings, participants compose, share, and receive commentary on English-language haiku. Guided by an English haiku instructor, the program is designed to engage all five senses, allowing participants to experience both the depth of haiku and the rich charm of Matsuyama.
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English Haiku Experience at Koshin an and Isso an
4 hours 25 minutes
Free Cancellation
from
USD 195
This 2-night, 3-day tour is a gastronomic and cultural journey across the Seto Inland Sea, designed for international travellers with a deep interest in Japanese food culture and regional lifestyles. Departing from Matsuyama in Shikoku, off the typical tourist route, and travelling to Kure using a combination of private vehicle and ferry, you experience the unique proximity of the sea and people in the Seto Inland Sea while exploring the distinct sake, cuisine, and history of the region.
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Hiroshima Setouchi Sake Breweries
3 days
Free Cancellation
from
USD 1,819
Price varies by group size
This private and customizable tour for Matsuyama is perfect for guests who would like to have their own itinerary planned based on their interests and preferences, allowing guests to experience the city at their own pace. Discover Matsuyama at your own pace on this fully customizable 8-hour full day private tour with an English-speaking (or other language) tour guide. Create a dream tour that’s perfect for your interests and preferences. After booking, you'll receive a form with various themes, facilitating easy selection based on your interests. Whether it's culture, history, cuisine, nature, or special events, you can highlight your preferences and must-see spots, streamlining our planning process
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Matsuyama Private Customizable Full Day Tour
8 hours
5.0
(1)
from
USD 332
Price varies by group size
Discover Uchiko’s deep artisanal culture. Experience the world’s only "Gilded Washi"—adding modern brilliance to ancient paper—and visit a prestigious 300-year-old brewery. This private taxi tour is the perfect cultural transfer between Matsuyama and Dogo Onsen. Enjoy rare Japanese mastery while traveling in comfort. ◆Authentic Two Washi Arts At Ikazaki Shachu, hand-make traditional washi paper and decorate a washi card with rare gilding art found only here. ◆Award-Winning Sake Tasting Enjoy Chiyonokame Brewery for premium sake, recognized nationally for excellence and its 300-year heritage. ◆Flexible luggage-friendly Transfer Pick-up at Matsuyama with drop-off at Dogo Onsen or return to starting point. ◆Included Services English brochures and basic driver assistance provided. ◆Upgrades Professional English Guide: For deep cultural storytelling. Special Lunch: Local delicacies grilled over a traditional open hearth (Irori). ※Can see options' detail when check availability.
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Private Taxi: Washi-Making & Gold Leaf, Acclaimed Sake in Ehime
5 hours
5.0
(6)
from
USD 182
Price varies by group size
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